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Maxymizely review

#33 of 52 in A/B Testing ToolsMarketing Analytics Software

A low-cost visual testing platform with broad experiment and analytics coverage.

6.0/10Editor score
Maxymizely6.0 Visit Maxymizely

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Maxymizely is a hosted experimentation and analytics platform for businesses improving web and mobile experiences. It supports A/B/N testing, multivariate testing, visual experiment setup, audience segmentation, conversion optimization, user-behavior analytics, traffic-quality analytics, and crash analytics. Web applications can connect through JavaScript libraries, while mobile applications can use Android and iOS SDKs. It is suited to teams that need a visual workflow for running experiments across web and mobile without limiting the number of experiments or teammates in the listed plans.

Pricing is organized into four paid tiers. Starter is $19, Basic is $39, Standard is $149, and Maximal is $399. The published plan details show A/B/N and multivariate testing, Intelligent Conversion, simple segmentation, user-behavior analytics, unlimited experiments, and unlimited teammates across each tier. A 14-day trial provides an evaluation period, but there is no free plan. Teams comparing tiers should pay attention to the monthly active user quotas associated with the plans, while the listed feature highlights remain consistent.

The platform’s breadth is strongest in visual and audience-focused experimentation. Segmentation can use traffic source, browser, device, location, and language, while Intelligent Conversion handles traffic allocation. User-behavior, traffic-quality, and crash analytics add context around experiment results, and reports can be exported to Excel or CSV. Support for JavaScript libraries, Android SDK, iOS SDK, HTTP API, and ActionScript gives it several integration paths. Maxymizely is a practical choice for teams prioritizing low-cost visual testing across web and mobile. Teams requiring server-side testing, feature flags, or a free plan should choose a different tool.

Maxymizely pros and cons

  • Where it wins
    • Supports A/B/N and multivariate testing with a visual editor
    • Includes segmentation by source, device, location, browser, and language
    • Offers web, iOS, Android, API, SDK, and report-export options
  • Where it doesn't
    • No free plan is available
    • Does not provide server-side testing or feature flags
    • Advanced plan pricing rises from $19 to $399

Maxymizely fact sheet, pricing and score →

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