Mattercraft
Mattercraft: A technically deep WebAR environment with visual editing, TypeScript and WebXR support. Ranked #5 of 25 in AR Creation Software by our editors (8.7/10); pricing: 14-day trial; best for developers building technically rich WebAR.
At a glance
- Editor score8.7 / 10
- Pricing14-day trial
- Best forDevelopers building technically rich WebAR
- Free planNo
- Paid from$64.99/yr
- Visual editorYes
- Facts checked20 Sep 2026

Where it wins
- World, face and image tracking with varied target shapes
- TypeScript, code completion, animation systems and physics
- WebXR headset support with live preview and device simulation
Where it doesn't
- Commercial use is excluded from the Developer plans
- Pro pricing is substantially higher than Developer pricing
- Web publishing limits portability beyond browser-delivered experiences
Our verdict on Mattercraft
Mattercraft is a browser-based 3D development environment from Zappar for creating interactive augmented-reality, WebXR and 3D web experiences. It combines a visual 3D scene editor with code-free behaviors, TypeScript scripting, code completion, animation layers, timelines, states, physics and particle effects. Its tracking tools cover world tracking, face tracking with face landmarks, and image tracking for flat, curved and conical targets. The product is aimed at Unity, web and XR developers, designers, individual creators and businesses delivering immersive experiences through the web.
Pricing is structured through Zapworks plans. The Developer plan costs $12.99 per month or $64.99 per year and includes all tools and SDKs, unlimited non-commercial projects and views, a 25MB maximum project size, 250 AI credits per month and five target images per project. A 14-day free trial is available. Pro costs $315 per month or $2,640 per year, adding unlimited projects, 12,000 views per year, a 50MB maximum project size, up to three team members and 1,000 AI credits per month. Enterprise adds fully white-label delivery, custom hosting solutions, priority technical support, SSO and additional security features.
Mattercraft’s main strength is the range between visual creation and technical control. Live preview, a device simulator and one-click publishing support browser-based iteration, while the AI Assistant offers Ask, Edit and Code Complete modes. WebXR headset support extends the platform beyond phone-based AR, and the animation systems give developers more structure than a basic marker-based tool. The trade-off is clear in the plan boundaries: Developer is for non-commercial work, while commercial projects require Pro or Enterprise. Mattercraft fits developers and teams building technically rich browser experiences; creators seeking a simple, low-cost commercial AR tool may find the paid tiers harder to justify.
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Mattercraft pricing
All 3 Mattercraft plans and prices →
Mattercraft fact sheet
| Free plan | No |
|---|---|
| Paid from | $64.99/yr |
| Visual editor | Yes |
| Face tracking | Yes |
| Image tracking | Yes |
| World tracking | Yes |
| Publishing channels | Web |
| Project limit | Not verified |
| Free trial | 14 days |
| Deployment | Cloud, Self-hosted |
| Platforms | Web |
| Support | Community, Email |
| Built for | Solo, Small business, Mid-market, Enterprise (editorial estimate) |
| Pricing | 14-day trial (source) |
| Website | zap.works |
| Facts checked | 20 Sep 2026 |
Alternatives to Mattercraft
- Lens StudioA broad, free AR toolkit for creators targeting Snapchat, web, mobile, and wearable experiences.9.4
- KivicubeA broad no-code WebAR toolkit with strong tracking, publishing, and AI features.9.2
- MyWebARA broad no-code WebAR toolkit with tracking, analytics, AI tools, and advanced tiers.9.0
See all Mattercraft alternatives →
Mattercraft vs the competition
- Mattercraft vs Lens Studio
- Mattercraft vs Kivicube
- Mattercraft vs MyWebAR
- Mattercraft vs Zapworks Designer
- Mattercraft vs Zapworks Studio
- Mattercraft vs ARLOOPA Studio
Compare Mattercraft with any tool side by side →
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The editor score above is our own research. What this page doesn't have yet is a reader's view — what you used Mattercraft for, what worked and what didn't. No stars are seeded and no review is paid for; an editor reads every one before it appears.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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