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Head-to-head · AR Creation Software

Lens Studio vs Mattercraft

  • Updated Oct 2026
  • Both researched from official sources
  • 5 checks side by side
Higher score Lens Studio #1 in AR Creation Software 9.4/10 Free plan Free plan✓ 4 of 4 features Visit Lens Studio
Mattercraft #5 in AR Creation Software 8.7/10 14-day trial Free trial✓ 4 of 4 features Visit Mattercraft

Lens Studio leads on 1 check, Mattercraft on 0, and 4 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreLens Studio · 9.4/10
  • Free planonly Lens Studio
  • Free trialonly Mattercraft

Lens Studio scores higher on our rubric for ar creation software: 9.4 against 8.7 out of 10; our editors rank them #1 and #5.

Lens Studio offers free plan; Mattercraft doesn't.

Lens Studio is the better fit for free, advanced social AR creation. Mattercraft is the better fit for developers building technically rich WebAR.

  • Lens Studio fits best

    Free, advanced social AR creation

  • Mattercraft fits best

    Developers building technically rich WebAR

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Lens Studio 9.4/10 Visit ↗ Mattercraft 8.7/10 Visit ↗
At a glance
Editor score 9.4 8.7
Ranking #1 in AR Creation Software #5 in AR Creation Software
Best for Free, advanced social AR creation Developers building technically rich WebAR
Pricing model Free Paid
Starting price Free plan $64.99/yr
Free plan ✓ (best) —
Free trial — 14 days
Deployment Desktop Cloud, Self-hosted
Platforms Windows, macOS Web
Support Community, Docs Community, Email
Built for Solo, Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features Lens Studio 4/4 · Mattercraft 4/4
Visual editor ✓ ✓
Face tracking ✓ ✓
Image tracking ✓ ✓
World tracking ✓ ✓
Specs
Publishing channels Not checked yet Web
Project limit Not checked yet Not checked yet
Our review
Pros
  • Free access with visual, scripting, and AI creation tools
  • Supports face, image, surface, world, device, and depth tracking
  • Publishes to Snapchat, Spectacles, and Camera Kit channels
  • World, face and image tracking with varied target shapes
  • TypeScript, code completion, animation systems and physics
  • WebXR headset support with live preview and device simulation
Cons
  • Desktop support is limited to Windows and macOS
  • Publishing is closely tied to Snap and Camera Kit ecosystems
  • Advanced projects may require JavaScript, TypeScript, or visual scripting
  • Commercial use is excluded from the Developer plans
  • Pro pricing is substantially higher than Developer pricing
  • Web publishing limits portability beyond browser-delivered experiences
Our verdict

Lens Studio is Snap’s free AR development platform for creating interactive Lenses and augmented-reality experiences. It is aimed at beginners, advanced developers, creators, and teams building social, mobile, web, and wearable AR. The…

Read the review →

Mattercraft is a browser-based 3D development environment from Zappar for creating interactive augmented-reality, WebXR and 3D web experiences. It combines a visual 3D scene editor with code-free behaviors, TypeScript scripting, code…

Read the review →
  1. Lens StudioAR Creation Software 9.4Free plan
  2. MattercraftAR Creation Software 8.714-day trial

Strengths and trade-offs

  • Lens Studio — where it wins

    • Free access with visual, scripting, and AI creation tools
    • Supports face, image, surface, world, device, and depth tracking
    • Publishes to Snapchat, Spectacles, and Camera Kit channels

    Where it doesn't

    • Desktop support is limited to Windows and macOS
    • Publishing is closely tied to Snap and Camera Kit ecosystems
    • Advanced projects may require JavaScript, TypeScript, or visual scripting
  • Mattercraft — where it wins

    • World, face and image tracking with varied target shapes
    • TypeScript, code completion, animation systems and physics
    • WebXR headset support with live preview and device simulation

    Where it doesn't

    • Commercial use is excluded from the Developer plans
    • Pro pricing is substantially higher than Developer pricing
    • Web publishing limits portability beyond browser-delivered experiences

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update