Marmalead
Marmalead: A focused Etsy SEO toolkit for researching keywords, listings, competitors, and pricing. Ranked #25 of 36 in Keyword Research Tools by our editors (6.9/10); pricing: 14-day trial; best for etsy listing and competitor optimization.
At a glance
- Editor score6.9 / 10
- Pricing14-day trial
- Best forEtsy listing and competitor optimization
- Free planNo
- Paid from$190/yr
- Keyword difficultyYes
- Facts checked22 Sep 2026
Where it wins
- Combines keyword metrics, seasonality, forecasts, and long-tail suggestions
- Analyzes competitor-shop keywords and tags alongside listing grades
- Adds AI critique, FAQ generation, and writing assistance for Etsy listings
Where it doesn't
- Focused on Etsy rather than broader search and marketplace ecosystems
- No free plan is available
- Paid access is required, starting at $16 per month when billed annually
Our verdict on Marmalead
Marmalead is a keyword research and Etsy SEO tool for Etsy sellers who want more structured guidance for listing and competitor optimization. Its feature set covers keyword suggestions through Storm, search-volume, engagement, and competition metrics, similar shopper searches, long-tail alternatives, keyword comparisons, and market-based pricing analysis. Sellers can also review listing and shop grades, SEO and sales factors, competitor-shop keywords and tags, and AI-assisted listing content. It is available on the web and through a Chrome extension, with Etsy as its listed integration.
Pricing is organized into four options. The Monthly plan costs $19 per month and includes keyword research tools and listing optimization features. Quarterly costs $53 per three months and includes keyword research tools. Annual costs $190 per year and is displayed as $16 per month. Lifetime access costs $300 as a one-time payment and includes keyword research tools. There is no free plan, so Marmalead is better suited to sellers who expect to use its research and optimization features regularly rather than those looking for a free starting point.
Its main strength is focus: Marmalead brings keyword discovery, trend context, competitor analysis, listing evaluation, and Etsy-oriented writing assistance into one workflow. The three-month forecasting and seasonality features can help sellers assess timing, while side-by-side comparisons and long-tail alternatives support more deliberate keyword choices. The tradeoff is its narrow ecosystem fit. Sellers working across several marketplaces or needing a broader SEO platform should look elsewhere. Etsy sellers who want specialized research and listing guidance should consider Marmalead, particularly if the annual or lifetime pricing matches their expected usage.
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Marmalead pricing
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Marmalead fact sheet
| Free plan | No |
|---|---|
| Paid from | $190/yr |
| Keyword difficulty | Yes |
| Search volume data | Yes |
| Search intent data | Not verified |
| SERP analysis | Yes |
| Competitor keywords | Yes |
| Keyword results limit | 500 keywords/search |
| API access | Not verified |
| Free trial | 14 days |
| Money-back guarantee | 14 days |
| Deployment | Cloud, Browser extension |
| Platforms | Web, Chrome extension |
| Support | |
| Built for | Solo, Small business, Mid-market (editorial estimate) |
| Integrations | 1 integrations: Etsy |
| Pricing | 14-day trial (source) |
| Website | marmalead.com |
| Facts checked | 22 Sep 2026 |
Marmalead integrations
Marmalead lists 1 integrations on its own site.
- Etsy
Alternatives to Marmalead
- KWFinderAn all-around keyword research suite with free access, local data, SERP analysis, and competitor research.9.4
- Google Keyword PlannerA free Google Ads planning tool with keyword metrics, forecasts, targeting, and API access.9.3
- Bing Webmaster ToolsA broad, no-cost SEO toolkit for Bing-focused research, diagnostics, and webmaster workflows.9.1
See all Marmalead alternatives →
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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