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LoadBetter

Free#18 of 28 in Load Board Software

LoadBetter: A free broker marketplace for private carrier offers, public posting, bids, and booking. Ranked #18 of 28 in Load Board Software by our editors (7.7/10); pricing: Free plan; best for brokers managing private and public carrier offers.

7.7/10Editor score

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At a glance

Editor score
7.7 / 10
Pricing
Free plan
Best for
Brokers managing private and public carrier offers
Free plan
Yes
Paid from
Free
Carrier search
Yes
Facts checked
22 Sep 2026

Where it wins
- Free broker access includes private and public load publishing
- Bids, counteroffers, Book Now, comparison, and awards in one workflow
- Web, iOS, and Android support carrier and driver workflows
Where it doesn't
- Broker Pro and Automate use custom pricing or are coming soon
- TMS integrations and some live-tracking workflows are still developing
- No supplied API or broad integration coverage

Our verdict on LoadBetter

LoadBetter is a freight marketplace for shippers, freight brokers, 3PLs, and carriers, with a particular fit for brokers managing both approved-carrier offers and broader marketplace reach. Brokers can publish loads privately, open them to the public marketplace, collect bids and counteroffers, offer Book Now rates, compare responses, and award freight. Carrier invitations, CSV carrier import, web-based load tracking, and a driver mobile app extend the workflow beyond initial load publishing.

The published plans show a free Broker Free tier with private load publishing, Public Marketplace publishing, bidding, counteroffers, Book Now, and offer comparison. Broker Pro adds targeted carrier lists, carrier tracking, analytics, TMS integrations, and priority support. Automate adds AI Sales, AI Dispatch, AI Tracking, AI Load Matching, and Advanced Analytics. Broker Pro and Automate are listed with custom pricing or as coming soon, so the free tier is the clearest starting point for brokers evaluating the core marketplace workflow. The main paid-plan consideration is whether the additional carrier targeting, reporting, support, integrations, or automation capabilities justify moving beyond free access.

LoadBetter’s strongest distinction is the combination of private carrier distribution and public marketplace publishing, supported by a structured offer-to-award process. It also supports web, iOS, and Android, giving carriers and drivers multiple access points. The tradeoff is ecosystem breadth: no API or broad integration coverage is supplied, and TMS integrations, live tracking, and some mobile workflows are described as developing or forthcoming, while official app listings show mobile applications. Choose LoadBetter if private carrier offers, public reach, and booking decisions are central to your process. Consider an alternative if extensive integrations or a mature automation layer is the primary requirement.

Your product? Our editors can test LoadBetter in depth and publish a review, labelled as paid · from $149/mo →

LoadBetter pricing

Plans Free planFree Free to use — no paid tier required for the core job.

See plans on loadbetter.com

All 3 LoadBetter plans and prices →

LoadBetter fact sheet

Free plan	Yes
Paid from	Free
Carrier search	Yes
Booking workflow	Yes
Mobile apps	Both
Load alerts	Yes
API access	Not verified
Load posting limit	Not verified
Deployment	Cloud, Mobile
Platforms	Web, iOS, Android
Support	Email, Phone
Built for	Small business, Mid-market (editorial estimate)
Pricing	Free plan (source)
Website	loadbetter.com
Facts checked	22 Sep 2026

Alternatives to LoadBetter

See all LoadBetter alternatives →

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Featured on iTechGuides

LoadBetter is listed in our Load Board Software directory. Add the badge to your site — it links back to this page.

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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Last updated 7 Oct 2026 · How we research and update