LightPopup
LightPopup: A privacy-focused WordPress popup plugin with useful controls but no forms or A/B testing. Ranked #28 of 29 in Pop-Up Builder Software by our editors (6.4/10); pricing: Free plan; best for privacy-focused self-hosted WordPress popups.
At a glance
- Editor score6.4 / 10
- PricingFree plan
- Best forPrivacy-focused self-hosted WordPress popups
- Free planYes
- Paid fromFree
- A/B testingNo
- Facts checked20 Sep 2026
Where it wins
- Open source with no premium version, feature gating, or SaaS subscription
- Detailed triggers, targeting, frequency controls, and device filtering
- No external requests, tracking, or third-party services
Where it doesn't
- Supports popup campaigns only
- No built-in lead-capture forms
- No A/B testing
Our verdict on LightPopup
LightPopup is a self-hosted WordPress plugin for creating and displaying website popups. It uses the WordPress block editor for popup content and suits site owners who want privacy-focused popup controls without a SaaS subscription. Its targeting options cover pages, post IDs, and post types, while device filtering separates desktop and mobile display. The plugin is distributed through GitHub releases and is developed by Robothead OÜ.
The published Free plan costs 0 and includes the complete product: LightPopup is open source under GPL-2.0-or-later, with no premium version or feature gating. Popup behavior can be controlled with exit-intent, time-delay, scroll-depth, and CSS-selector click triggers. Frequency settings include session, day, week, month, and forever options. Custom CSS, responsive display, native HTML dialog accessibility features, shortcode embedding, and a GDPR consent checkbox add practical control for WordPress site management.
LightPopup fits an existing WordPress ecosystem rather than replacing other site tools. It can work alongside WP Rocket, WP Super Cache, and SiteGround Cache, and it supports embedded forms from WPForms, Contact Form 7, and Gravity Forms. That integration model is useful when forms already live elsewhere, but the plugin itself remains focused on popup display: campaign formats are limited to popups, with no built-in lead-capture forms or A/B testing. Choose LightPopup for self-hosted WordPress sites that prioritize open-source distribution, privacy, and flexible display rules. Choose another tool if you need native form creation, experiment management, or broader campaign formats.
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LightPopup pricing
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LightPopup fact sheet
| Free plan | Yes |
|---|---|
| Paid from | Free |
| Campaign formats | popup |
| Trigger types | exit intent, time delay, scroll depth, click on CSS selector |
| Audience targeting | Yes |
| A/B testing | No |
| Geo-targeting | Not verified |
| Lead capture forms | No |
| Custom CSS | Yes |
| Deployment | Self-hosted |
| Compliance & security | GDPR |
| Built for | Solo, Small business, Mid-market (editorial estimate) |
| Integrations | 6 integrations: WP Rocket, WP Super Cache, SiteGround Cache, WPForms, Contact Form 7, Gravity Forms |
| Pricing | Free plan (source) |
| Website | lightpopup.com |
| Facts checked | 20 Sep 2026 |
LightPopup integrations
LightPopup lists 6 integrations on its own site.
- WP Rocket
- WP Super Cache
- SiteGround Cache
- WPForms
- Contact Form 7
- Gravity Forms
Alternatives to LightPopup
- OptiMonkA broad pop-up and personalization platform with generous features on every listed plan.9.4
- PicreelA low-cost popup platform with AI, targeting, testing, and broad integrations.9.2
- ClaspoA broad popup toolkit with AI assistance, targeting, testing, and a free plan.9.0
See all LightPopup alternatives →
Also Ranked In
LightPopup is ranked in 2 of our directories.
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Featured on iTechGuides
LightPopup is listed in our Pop-Up Builder Software directory. Add the badge to your site — it links back to this page.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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