LeadSimple review
A mature leasing CRM with routing, playbooks, reporting, AI, and PMS synchronization.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
LeadSimple is a property-management CRM and operations platform for residential property management companies. It is designed for teams that need to capture inquiries from portals, web forms, inboxes, and calls, then move those leads through a leasing pipeline. Automatic assignment, speed-to-lead routing, SLA escalation, stage-based playbooks, contact history, SMS follow-up, and reporting bring leasing activity into one system. Web, iOS, and Android access supports teams working across offices and devices.
Pricing is split across Phone + Inbox, CRM, and Operations plans. Phone + Inbox Core costs $29 per user per month with annual billing or $35 monthly, adding a shared inbox, IVR phone menu, contact history, and, on the annual plan, iOS and Android access. Phone + Inbox Pro costs $59 per user per month annually or $65 monthly, with features such as ring groups, warm transfers, an AI voice agent, and call recording and reporting. CRM costs $99 per month annually or $115 monthly and includes portal and form capture, speed-to-lead routing, SLA escalation, stage playbooks, and pipeline reporting. Operations costs $1.35 per door per month annually or $1.55 monthly, with branching logic, PMS auto-triggers, templates, and escalation dashboards. A 14-day trial is available.
LeadSimple fits teams that want leasing workflows connected to property-management operations rather than a general-purpose sales CRM. Integrations include AppFolio, Buildium, Rentvine, Rent Manager, Propertyware, Zapier, Mailchimp, Slack, Google Calendar, and Outlook. AI supports lead scoring, qualification, and drafted replies, while reporting covers pipeline, conversion, source ROI, and revenue. Choose LeadSimple when centralized lead handling and property-management synchronization are priorities. Teams seeking a free plan, a standalone lightweight CRM, or one undifferentiated integration model across every PMS may prefer a narrower alternative.
LeadSimple pros and cons
- Where it wins
- Centralizes leads from portals, forms, inboxes, and calls
- Automates assignment, SLA escalation, playbooks, and follow-up
- Connects with major property-management systems and messaging tools
- Where it doesn't
- CRM pricing starts at $99 per month with annual billing
- Operations is priced separately per door per month
- Integration behavior can vary by property-management system and plan
LeadSimple fact sheet, pricing and score →
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