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Launchmetrics Discover review

#20 of 51 in Media Monitoring Software

Tracks print, online and social coverage with brand-focused analysis and reporting.

6.9/10Editor score
Launchmetrics Discover6.9 Visit Launchmetrics

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Launchmetrics Discover is a cloud-based media-monitoring and PR reporting product for communications, marketing and agency teams, particularly in fashion, lifestyle and beauty. It tracks print, online and social coverage across countries, with filters for brand, product, channel, language and region. Teams can organize mentions by campaign, product launch, brand activation, Voice or region, then assess coverage using Media Impact Value, reach and engagement. Its focus suits organizations that need structured brand coverage measurement; it is less suited to teams whose monitoring must include broadcast media.

Discover combines feed organization with reporting workflows. It automatically labels coverage across dimensions and offers AI analysis of themes, while customizable newsletters and coverage books help package selected mentions. Users can build, save and share reports, with export options for Excel, PowerPoint, PDF and online sharing. The filtering, benchmarking and report functions make the product relevant to teams comparing campaigns or activity across markets, rather than only collecting mentions. It runs in the cloud and is listed for small, mid-market and enterprise organizations.

The plans progress from Starter, with core features and a metrics package, to Pro, which adds expanded collaboration and customizable workflows, plus 8 competitors and 3 countries or regions. Premium includes those collaboration and workflow additions, RFID and API access, 15 competitors, Quarterly Brand Insights, and API and Delta sharing. Ultimate is customized with integrations. Starter pricing is presented on Launchmetrics' general Spanish pricing page as part of a bundled Launchmetrics plan, not as a Discover-only price; other tiers are quoted on request. Choose Discover if print, online and social coverage, brand metrics and shareable reporting are central to the work. Teams that require broadcast monitoring should look elsewhere.

Launchmetrics Discover pros and cons

  • Where it wins
    • Filters print, online and social coverage by brand, channel, language or region
    • Measures coverage with Media Impact Value, reach and engagement
    • Creates customizable newsletters, coverage books and exportable reports
  • Where it doesn't
    • Does not monitor broadcast coverage
    • Available on web only
    • Higher-tier features such as competitor counts and API access depend on plan

Launchmetrics Discover fact sheet, pricing and score →

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