Landbot review
A visual chatbot builder with AI, human handoff, analytics, and a free plan.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Landbot is a no-code chatbot and AI-agent platform for marketing, sales, and customer-support teams. Its visual builder supports conditional logic, formulas, rich media, reusable bricks, and templates, while the AI Agent Block combines generated responses with rule-based flows. Bots can run on websites, WhatsApp, Facebook Messenger, and through an API, making Landbot suitable for lead qualification, customer support, data collection, and workflow automation.
The published monthly plans create a clear progression. Free provides 100 chats per month, one seat, the full builder and templates, and free-forever access. Starter costs €40 per month and adds 500 chats, two seats, 100 AI chats, and basic integrations. Professional costs €100 per month and raises capacity to 2,500 chats, three seats, and 300 AI chats, while adding no Landbot branding and live chat support. Business adds custom chat and AI chat volumes, dedicated support, and an uptime SLA. A 14-day free trial is also available.
Landbot’s strongest fit is for teams that want structured automation without giving up AI or human escalation. Knowledge-base answers can draw from text, uploaded files, and website URLs; a shared team inbox supports handoff; and analytics report on goals and conversation drop-offs. Connections include HubSpot, Salesforce, Pipedrive, Zoho, Google Sheets, Mailchimp, Segment, Airtable, webhooks, and external applications through API connections. Choose Landbot when visual control, multichannel deployment, and affordable entry plans matter. Teams needing higher included volumes, full branding control, or dedicated support should evaluate the paid tiers, while very small projects may remain on Free.
Landbot pros and cons
- Where it wins
- Visual flows combine conditional logic, formulas, rich media, and AI.
- Knowledge answers can use text, files, and website URLs.
- Shared inbox, analytics, templates, webhooks, and API connections are included.
- Where it doesn't
- The Free plan is limited to 100 chats per month and one seat.
- Professional is required for no Landbot branding and live chat support.
- Business uses custom chat volumes and requires a custom plan.
Landbot fact sheet, pricing and score →
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