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HOW4 review

#23 of 25 in HR Analytics Software

Focused network diagnostics for organizations examining collaboration, leadership and structure.

6.8/10Editor score
HOW46.8 Visit HOW4

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

HOW4 is a people analytics and organizational network analysis platform for medium-to-large organizations. It uses a four-question employee survey to map informal collaboration, communication flows, influence and cooperation across individual, team, group and organizational levels. It is aimed at organizations looking to examine how work relationships function, with applications spanning leadership diagnostics, organizational design, diversity and inclusion, performance management, retention initiatives and change programs.

Its central value is the network view rather than broad HR reporting. The platform provides real-time indicators for cooperation, centrality and managerial insights, alongside interactive employee and team maps. Organizations can compare alternative structures and analyze leadership influence, span of control and workplace relationships relevant to diversity and inclusion. HOW-4 + Targets adds strategy-driven analysis, comparative indices against HOW-4 and maps built around specific objectives. That makes the product relevant when leaders have a defined organizational question to investigate; buyers seeking a wide-ranging people analytics suite may find its focus too specialized.

According to the vendor's published plans, pricing varies by organization size and is billed per user monthly. HOW-4 plans range from €5 for HOW-4 S, for organizations with 100–700 employees, to €1.90 for HOW-4 XXL, for organizations with more than 10,000 employees; each includes online access, 20+ real-time indicators and interactive maps. HOW-4 + Targets plans shown range from €6.50 for S to €4.20 for L, adding the strategy-driven features. The vendor describes HOW4 as a project-based service with platform access, rather than a conventional self-serve subscription. It is a better fit for organizations prepared to use focused network analysis in a project; buyers prioritizing integrations or broader analytics should consider alternatives.

HOW4 pros and cons

  • Where it wins
    • Four-question survey maps informal collaboration and communication networks.
    • Real-time indicators and interactive maps cover employees, teams and groups.
    • Supports structure comparisons, span-of-control and diversity analysis.
  • Where it doesn't
    • Analytics focus is narrower than a broad HR analytics suite.
    • Web-only platform; no integrations are listed.
    • Project-based service may not suit teams seeking self-serve software.

HOW4 fact sheet, pricing and score →

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