Harpoon
Harpoon: A sales-led ABM workspace spanning account selection, outreach, and penetration tracking. Ranked #16 of 29 in Account-Based Marketing Software by our editors (7.7/10); pricing: Pricing on request; best for sales-led account targeting and penetration.
At a glance
- Editor score7.7 / 10
- PricingPricing on request
- Best forSales-led account targeting and penetration
- Intent dataYes
- Facts checked20 Sep 2026
Where it wins
- Combines ICP scoring, intent signals, and account-selection filters
- Maps buying committees and supports personalized outreach cadences
- Connects with major CRM, marketing, data, and advertising tools
Where it doesn't
- Pricing requires contacting Harpoon and follows annual contracting
- The platform is available through the web only
- Its account-based focus may not suit teams needing broader marketing automation
Our verdict on Harpoon
Harpoon is a cloud-based account-based marketing platform for marketing and sales teams coordinating activity around target accounts. It brings together company and decision-maker database search, company and persona filters, domain search, purchase-intent monitoring, ICP-based account scoring, buying-committee mapping, personalized cadences, journey planning, and account engagement tracking. The product is positioned for organizations running ABM and go-to-market programs, particularly in Latin America, with account analytics focused on engagement and penetration.
Its strongest practical fit is a connected sales and marketing workflow. Harpoon supports email, LinkedIn, calls, and LinkedIn Ads, while integrations include Salesforce, HubSpot, Pipedrive, Zoho, Microsoft Dynamics, RD Station, Apollo.io, Clearbit, Driva, and LinkedIn Ads. This gives teams several ways to connect account research, campaign activity, CRM records, and advertising execution. The web-only delivery keeps the product centered on browser-based access, while the combination of journey tracking and account activity monitoring supports ongoing coordination rather than one-off prospecting.
Harpoon uses contact-sales pricing. Its terms describe annual contracting with payment in 12 installments, and pricing varies by agreement. That model is more suitable for organizations prepared to evaluate an account-based program as an ongoing commercial process than for teams seeking a self-serve tool with immediately visible plan comparisons. Choose Harpoon when account selection, buying-group visibility, personalized outreach, and penetration reporting are central requirements. Consider an alternative if you need a broader marketing automation platform, mobile or desktop applications beyond web access, or a purchase path built around publicly displayed plans.
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Harpoon pricing
Harpoon fact sheet
| Free plan | Not verified |
|---|---|
| Paid from | Not verified |
| Intent data | Yes |
| Account selection | ICP fit, company filters, persona filters, domain search, account scoring |
| Campaign channels | email, LinkedIn, calls, LinkedIn Ads |
| Account personalization | Yes |
| Buying-group support | Yes |
| Account reporting | Engagement |
| Money-back guarantee | 7 days |
| Deployment | Cloud |
| Platforms | Web |
| Support | |
| Built for | Mid-market, Enterprise (editorial estimate) |
| Integrations | 10 integrations: Apollo.io, Clearbit, Driva, HubSpot, RD Station, Salesforce … |
| Pricing | Pricing on request |
| Website | harpoon.digital |
| Facts checked | 20 Sep 2026 |
Harpoon integrations
Harpoon lists 10 integrations on its own site.
- Apollo.io
- Clearbit
- Driva
- HubSpot
- RD Station
- Salesforce
- Pipedrive
- Zoho
- Microsoft Dynamics
- LinkedIn Ads
Alternatives to Harpoon
- Abmatic AIFull-funnel ABM automation with broad channel coverage, but a high annual starting price.9.4
- Foundry ABMA broad ABM suite for coordinating intent, campaigns, personalization, and sales activation.9.2
- FollozeA no-code ABM platform for personalized experiences, activation, and pipeline reporting.9.1
See all Harpoon alternatives →
Also Ranked In
Harpoon is ranked in 2 of our directories.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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