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GPT Store

Freemium#6 of 19 in AI Agent Marketplaces

GPT Store: A free, no-code GPT directory with creation tools and reviewed publishing. Ranked #6 of 19 in AI Agent Marketplaces by our editors (8.5/10); pricing: Free plan; best for free no-code GPT discovery and creation.

8.5/10Editor score

Visit GPT Store

GPT Store8.5 Visit GPT Store

At a glance

Editor score
8.5 / 10
Pricing
Free plan
Best for
Free no-code GPT discovery and creation
Free plan
Yes
Agent types
specialized-purpose GPTs; no-code assistants; GPTs with knowledge, capabilities, apps, or API actions
Facts checked
22 Sep 2026

Where it wins
- Browse public GPTs through Explore GPTs or direct links
- Add instructions, knowledge files, capabilities, and conversation starters
- Support actions connecting GPTs to apps or external APIs
Where it doesn't
- New GPT creation and publishing are unavailable on personal accounts
- Public publishing requires automated sharing and policy checks
- OpenAI plans to retire custom GPTs, beginning with Enterprise on December 11, 2026

Our verdict on GPT Store

GPT Store is OpenAI’s marketplace-style directory for discovering specialized GPTs inside ChatGPT. It suits people who want to browse purpose-built assistants, open public GPT pages, and chat with accessible GPTs after signing in. The service is available across ChatGPT web, iOS, and Android, with direct GPT links providing another way to open an assistant.

Its main strength is no-code GPT configuration. GPTs can combine custom instructions, conversation starters, uploaded knowledge files, and capabilities such as web search or image generation. Eligible GPTs can also connect to apps or external APIs through actions. This gives creators several ways to shape a specialized assistant without requiring traditional software development. Public publishing is reviewed through automated sharing and policy checks, adding a defined step before a GPT appears publicly.

The plan structure is freemium. The Free plan provides GPT access after ChatGPT sign-in. Go is a paid ChatGPT subscription with expanded access, while Plus includes custom GPTs and Pro includes expanded custom GPT access in the ChatGPT pricing comparison. New GPT creation and publishing are unavailable on personal ChatGPT accounts, while managed-workspace permissions affect availability. OpenAI also plans to retire custom GPTs, with Enterprise retirement planned for December 11, 2026, and other plans expected to follow later. Choose GPT Store for free discovery and no-code assistant capabilities within ChatGPT; consider an alternative if you need an API-based marketplace or dependable long-term custom GPT publishing.

Your product? Our editors can test GPT Store in depth and publish a review, labelled as paid · from $149/mo →

GPT Store pricing

Plans Free planFreemium A usable free plan; paid tiers unlock the limits above. Prices checked 22 Sep 2026.

See plans on chatgpt.com

All 4 GPT Store plans and prices →

GPT Store fact sheet

Free plan	Yes
Paid from	Not verified
Agent types	specialized-purpose GPTs; no-code assistants; GPTs with knowledge, capabilities, apps, or API actions
Install channels	ChatGPT web; direct GPT links; iOS app; Android app
Publishing access	Reviewed
Transaction model	Free
API access	No
Listed agent count	Not verified
Deployment	Cloud, Mobile
Platforms	Web, iOS, Android
Support	Docs
Built for	Solo, Small business, Mid-market, Enterprise (editorial estimate)
Pricing	Free plan (source)
Website	chatgpt.com
Facts checked	22 Sep 2026

Alternatives to GPT Store

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GPT Store vs the competition

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The editor score above is our own research. What this page doesn't have yet is a reader's view — what you used GPT Store for, what worked and what didn't. No stars are seeded and no review is paid for; an editor reads every one before it appears.

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Featured on iTechGuides

GPT Store is listed in our AI Agent Marketplaces directory. Add the badge to your site — it links back to this page.

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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

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Last updated 7 Oct 2026 · How we research and update