Formito
Formito: A practical visual builder for website forms, workflows, payments, and response collection. Ranked #234 of 257 in Chatbot Builders by our editors (3.0/10); pricing: Free plan; best for teams building forms and simple website conversations.
At a glance
- Editor score3.0 / 10
- PricingFree plan
- Best forTeams building forms and simple website conversations
- Free planYes
- Paid from$17/mo
- Deployment channelsWebsite
- Facts checked21 Sep 2026

Where it wins
- Visual no-code builder with conditional jumps and reusable sections
- Website launcher, embeds, popups, links, and landing pages
- Payments, workflow actions, webhooks, and broad integrations
Where it doesn't
- Response quotas range from 100 to 5,000 per month
- Team seats are limited to 1, 5, or 10 by plan
- Actions per Formito are capped at 3, 7, or 15
Our verdict on Formito
Formito is a hosted, no-code chatbot builder for businesses and teams creating conversational forms and customer-facing website interactions. Its input blocks support text, email, choices, dates, uploads, and payments, making it suitable for lead capture, surveys, appointment-related workflows, support forms, and response collection. Teams can publish through a website launcher, embed, popup, direct link, or landing page, then review responses in a dashboard or export them to a spreadsheet.
Pricing is structured around response volume, workspace capacity, and automation limits. The Free plan costs $0 per workspace per month and includes 5 chatbots, 100 responses per month, 1 team member, and 100 MB of storage. Personal costs $20 monthly or $17 per workspace per month with annual billing, adding 500 monthly responses, 3 actions per Formito, 1 team member, and 1 GB of storage. Startup costs $60 monthly or $50 with annual billing and includes 2,500 monthly responses, 7 actions per Formito, 5 team members, 3 GB of storage, and no branding. Business costs $120 monthly or $100 with annual billing, with 5,000 monthly responses, 15 actions per Formito, 10 team members, 5 GB of storage, and no branding.
Formito fits teams that want a visual way to collect structured information and trigger follow-up work without writing code. Actions and Lambda blocks support workflow automation, while email notifications, webhooks, and integrations with Gmail, Google Sheets, Slack, Zapier, Mailchimp, Zendesk, Stripe, Airtable, Monday, Adalo, and QuickBase connect submissions to other tools. The product is strongest when the core job is a website-based form or guided flow. Teams looking for a broader conversational system should compare alternatives before choosing it.
Your product? Our editors can test Formito in depth and publish a review, labelled as paid · from $149/mo →
Formito pricing
All 4 Formito plans and prices →
Formito fact sheet
| Free plan | Yes |
|---|---|
| Paid from | $17/mo |
| Deployment channels | Website |
| Visual flow builder | Yes |
| AI bot generation | Not verified |
| Knowledge-base answers | Not verified |
| Human handoff | Not verified |
| Included conversations | Not verified |
| Deployment | Cloud, Browser extension |
| Platforms | Web |
| Support | Docs |
| Built for | Solo, Small business (editorial estimate) |
| Integrations | 12 integrations: Webhooks, Gmail, Google Sheets, Slack, Zapier, Mailchimp … See all → |
| Pricing | Free plan (source) |
| Website | formito.com |
| Facts checked | 21 Sep 2026 |
Formito integrations
Formito lists 12 integrations on its own site.
- Webhooks
- Gmail
- Google Sheets
- Slack
- Zapier
- Mailchimp
- Zendesk
- Stripe
- Airtable
- Monday
- Adalo
- QuickBase
See all Formito integrations →
Alternatives to Formito
- IBM watsonx AssistantA multichannel IBM chatbot platform with visual flows, AI search and human escalation.9.4
- LivePerson Conversational CloudA mature platform for brands combining AI agents, messaging, voice, and human support.9.3
- Oracle Digital AssistantA broad enterprise assistant platform for Oracle-centered teams.9.2
See all Formito alternatives →
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Featured on iTechGuides
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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