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Formidable Forms

Freemium#18 of 39 in Online Form BuildersWordpress PluginsForm Builder SoftwareLead Capture Software

Formidable Forms: A capable WordPress form builder for complex workflows, payments, and application-style forms. Ranked #18 of 39 in Online Form Builders by our editors (7.7/10); pricing: Free plan; best for wordPress users needing advanced form workflows.

7.7/10Editor score
Formidable Forms7.7 Try Formidable Forms

At a glance

  • Editor score
    7.7 / 10
  • Pricing
    Free plan
  • Best for
    WordPress users needing advanced form workflows
  • Free plan
    Yes
  • Paid from
    $79/yr
  • Quiz support
    Yes
  • Facts checked
    20 Sep 2026
Formidable Forms screenshot
  • Where it wins

    • Calculations, quizzes, recurring payments, and conditional logic
    • Business and Elite plans add payment, CRM, and automation integrations
    • REST API, embed scripts, Views, and workflow automation support
  • Where it doesn't

    • Platform coverage is limited to self-hosted WordPress
    • Advanced capabilities require paid annual plans
    • The feature set may exceed the needs of simple forms

Our verdict on Formidable Forms

Formidable Forms is a WordPress form builder plugin for freelancers, agencies, businesses, bloggers, designers, developers, and other site owners. Its drag-and-drop builder supports conditional logic, multi-page forms, file uploads, calculations, quizzes, payment collection, workflow automation, and email notifications. It is suited to WordPress sites that need more than basic contact or signup forms, including directories, calculators, dashboards, and other data-driven applications.

The published plans show a free offering alongside four paid annual tiers. Basic costs $79 per year and includes unlimited forms, file uploads, multi-page forms, conditional logic, and unlimited monthly entries. Plus costs $199 per year and adds Dynamic Views, modal forms, graphs and charts, landing pages, and email marketing integrations. Business costs $399 per year and adds calculators, user registration, surveys and polls, quizzes, Stripe and PayPal payment collection, and Google Sheets. Elite costs $599 per year and adds Authorize.net AIM, WooCommerce, ActiveCampaign, Salesforce, HubSpot, and WordPress Multisite.

Its main strength is breadth within the WordPress ecosystem. Formidable Forms combines scored and outcome quizzes, recurring payments, calculations, Formidable Views, REST API access, embed scripts, and workflow automation in one plugin. Integrations also include Square, Mailchimp, Zapier, and other listed services, giving paid plans room to support marketing, payments, and business workflows. Choose it when a self-hosted WordPress site needs complex form logic or application-style features; sites outside self-hosted WordPress, or those needing only a simple form, should consider a more focused option.

Your product? Our editors can test Formidable Forms in depth and publish a review, labelled as paid · from $149/mo →

Formidable Forms pricing

Plans Free planFreemium A usable free plan; paid tiers unlock the limits above. Prices checked 20 Sep 2026.
See plans on formidableforms.com

All 4 Formidable Forms plans and prices →

Formidable Forms fact sheet

Free planYes
Paid from$79/yr
Form limitNot verified
Quiz supportYes
Payment collectionYes
Embed optionsMultiple
Native integrationsNot verified
File uploadsYes
Money-back guarantee14 days
DeploymentSelf-hosted
PlatformsWeb
Compliance & securityGDPR, PCI DSS
SupportTickets, Community, Docs
Built forSolo, Small business, Mid-market (editorial estimate)
Integrations12 integrations: Stripe, PayPal, Square, Authorize.net, Zapier, Mailchimp … See all →
PricingFree plan (source)
Websiteformidableforms.com
Facts checked20 Sep 2026

Formidable Forms integrations

Formidable Forms lists 12 integrations on its own site.

  • Stripe
  • PayPal
  • Square
  • Authorize.net
  • Zapier
  • Mailchimp
  • Google Sheets
  • Salesforce
  • HubSpot
  • WooCommerce
  • Twilio
  • ActiveCampaign

See all Formidable Forms integrations →

Alternatives to Formidable Forms

See all Formidable Forms alternatives →

Also Ranked In

Formidable Forms is ranked in 4 of our directories.

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The editor score above is our own research. What this page doesn't have yet is a reader's view — what you used Formidable Forms for, what worked and what didn't. No stars are seeded and no review is paid for; an editor reads every one before it appears.

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Featured on iTechGuides

Featured on iTechGuides — Formidable Forms 7.7/10

Formidable Forms is listed in our Online Form Builders directory. Add the badge to your site — it links back to this page.

<a href="https://www.itechguides.com/products/formidable-forms/"><img src="https://www.itechguides.com/best/badge/formidable-forms.svg" alt="Featured on iTechGuides" width="230" height="46"></a>

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

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