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ExactMetrics review

Freemium#66 of 139 in Web Analytics Tools

A WordPress-focused way to bring GA4 setup and reporting into the dashboard.

4.1/10Editor score
ExactMetrics4.1 Visit ExactMetrics

Reviewed by iTechGuides Editors · Editorial team · Updated Nov 2026

ExactMetrics is a WordPress plugin that connects a website to Google Analytics and displays reports inside the WordPress dashboard. It is designed for bloggers, store owners, businesses, agencies, and developers that want GA4 setup and reporting without moving between tools. Its feature set covers website, content, campaign, audience, form, media, advertising, and ecommerce tracking, with options for real-time reports, conversion reporting, custom events, custom dimensions, and AI Chat for querying Google Analytics data.

The pricing structure starts with a free plan, while paid annual plans add broader site coverage and advanced features. Plus costs $199 per year for 1 site and includes 1 year of updates, AI credits, date range history, EU compliance, and scroll tracking. Pro costs $399 per year for 5 sites and adds form conversions, ecommerce tracking, and custom dimensions. Agency costs $799 per year for 25 sites and adds exceptions reports, site notes automations, and WordPress Multisite support. The More Sites plan covers 100 sites and includes unlimited pageviews, unlimited users, and client license management.

ExactMetrics fits WordPress operators who want analytics accessible from the CMS, especially sites using WooCommerce, membership tools, learning platforms, donation plugins, or form builders. Integrations include WooCommerce, Easy Digital Downloads, MemberPress, MemberMouse, Restrict Content Pro, LifterLMS, GiveWP, WPForms, Formidable Forms, Ninja Forms, Gravity Forms, Google Ads, Microsoft Ads, and Meta Ads. It is a focused choice for WordPress-based GA4 reporting and tracking. Businesses on other website platforms, or teams seeking an analytics product independent of Google Analytics, should choose an alternative.

Questions about ExactMetrics

Does ExactMetrics have a free plan? No free plan is listed; paid plans start at $199/yr (Plus).

How much does ExactMetrics cost? ExactMetrics lists 3 paid plans; the lowest is Plus at $199/yr.

What does ExactMetrics run on? Web. It runs self-hosted and in the cloud.

What does ExactMetrics integrate with? 20 integrations, including Google Analytics, WooCommerce, Easy Digital Downloads, MemberPress and MemberMouse.

Does ExactMetrics offer a money-back guarantee? Yes: 14 days.

Who is ExactMetrics built for? Solo users, small businesses and mid-market companies (our editorial estimate).

ExactMetrics pros and cons

  • Where it wins
    • GA4 reports and setup inside the WordPress dashboard
    • Tracks events, forms, ecommerce, conversions, and campaigns
    • Connects with WooCommerce, ad platforms, and WordPress plugins
  • Where it doesn't
    • Does not work on non-WordPress sites
    • Paid plans start at $199 per year
    • Relies on Google Analytics for its core analytics data

ExactMetrics fact sheet, pricing and score →

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