Dor review
A focused analytics platform for connecting store traffic with POS performance.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Dor combines thermal people-counting hardware with a cloud analytics platform for retailers. It is designed for store operators and retail organizations that need visibility into in-store traffic, POS conversion, transactions, revenue, staffing decisions, and marketing effectiveness. The platform brings these measures into dashboards with date-range and period trend analysis, including comparisons across multiple locations. Web, iOS, and Android access support day-to-day monitoring, while role-based access and unlimited user seats accommodate wider retail teams.
The software plan costs $150 per month with monthly billing or $135 per month with annual billing. Both versions include advanced data visualization, web and mobile access, 1-click POS integration, hourly dashboard updates, unlimited user seats, and a dedicated customer success manager. A separate Hardware plan costs $300 one time and includes Dor sensing hardware. Data connections cover Shopify, Square, Lightspeed, Vend, custom POS integrations, CSV/SFTP, and the REST API. CSV and XLS exports, API access, and support for POS, ERP, staffing, e-commerce, reservations, marketing, weather, events, and loyalty data give the platform room to fit into a broader retail reporting setup.
Dor’s standout value is the link between physical visitor counts and commercial outcomes. Retail teams can examine traffic, conversion, revenue, transactions, and location performance together rather than treating store visits and sales as separate measures. AI-generated retail insight summaries add another way to review performance patterns. The trade-off is a narrow focus: Dor is a strong fit for physical retailers with store traffic and POS data, but less suitable for organizations seeking a broad customer analytics system without hardware. Buyers should choose it when store-level measurement is central to their work and when integrations, exports, or API access matter.
Dor pros and cons
- Where it wins
- Connects thermal foot-traffic data with POS conversion and revenue metrics
- Compares performance across multiple retail locations
- Includes exports, REST API access, and retail POS integrations
- Where it doesn't
- Paid plans start at $135 per month with annual billing
- Requires a separate $300 one-time hardware purchase
- Its focus is physical retail rather than broad customer analytics
Dor fact sheet, pricing and score →
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