CleanSmart review
Affordable cleanup for small teams, with strong review controls and higher-tier integrations.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
CleanSmart is a web-based, cloud data quality tool for marketing, sales, and revenue operations teams at small and mid-sized companies. It accepts CSV files or connects with CRM and commerce systems, then detects semantic duplicates, standardizes fields, predicts missing values, and flags anomalies. Teams can review confidence-scored changes before applying them, export cleaned datasets, and track results through a 0–100 Clarity Score covering completeness, consistency, uniqueness, and validity.
Pricing is structured around three monthly paid plans. Starter costs $59 per month, includes 50,000 records and a seven-day trial, and provides four cleaning passes, CSV upload and export, a Clarity Score, an audit trail, and CSV-only CRM integration. Pro costs $179 per month and adds native Salesforce, HubSpot, Shopify, Mailchimp, and Klaviyo connectors, plus a full audit trail and priority processing. Business costs $399 per month and adds multi-source processing, AI relationship detection, a custom data retention window, an SLA, and priority support.
The main fit is for smaller teams that want controlled data cleanup without a complex implementation. Starter suits CSV-led workflows, while Pro is the practical choice for teams working directly across supported CRM, commerce, and marketing platforms. Business is aimed at broader data operations that require multiple sources and enhanced service terms. CleanSmart is less suitable for organizations requiring native integrations on the entry plan, deployment beyond the web, or completed SOC 2 Type II certification; CleanSmartLabs states that certification is in progress.
CleanSmart pros and cons
- Where it wins
- Semantic duplicate detection with confidence-scored merging
- Standardizes contact, address, date, and currency fields
- Review queues, Clarity Score, and full audit trails
- Where it doesn't
- Starter is limited to CSV-based CRM integration
- Native connectors begin with the Pro plan
- Business is required for multi-source processing
CleanSmart fact sheet, pricing and score →
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