9Now
9Now: A free, ad-supported way to watch Nine channels live and catch up across devices. Ranked #21 of 22 in OTT Platform by our editors (6.7/10); pricing: Free plan; best for australian viewers wanting free Channel 9 streaming.
At a glance
- Editor score6.7 / 10
- PricingFree plan
- Best forAustralian viewers wanting free Channel 9 streaming
- Free planYes
- Paid fromFree
- Monetization modelsAdvertising
- Founded2016 · Sydney, Australia
- Facts checked24 Sep 2026
Where it wins
- Streams Channel 9 and Nine multichannels live, with catch-up viewing
- Free account supports resume watching across devices
- Connected-TV support includes Android TV, webOS, TizenOS and Roku
Where it doesn't
- Advertising is part of the free viewing experience
- Requires a Nine account
- Focused on Nine programming rather than tools for building an OTT service
Our verdict on 9Now
For Australian viewers who want Nine programming without a subscription, 9Now brings live channels and on-demand viewing together in a free, advertising-supported service. It streams Channel 9 and Nine multichannels, with news, sport, drama, comedy, lifestyle and reality programming. Catch-up viewing covers programs after broadcast, and Nine exclusives are also part of the offering. A Nine account is required, and a free account enables resume watching across devices.
The viewing options go beyond a basic live feed. On-demand and catch-up access lets viewers choose programs outside their broadcast times, while Start Over is available for selected live programs. The service works through web browsers and iOS and Android apps, and connected-TV support includes Android TV, Google TV, webOS, VIDAA, TizenOS and Roku. That range makes 9Now a fit for viewers switching between mobile, browser and supported television devices, though content and availability can vary by location and device.
The trade-off is its narrow purpose: 9Now is a broadcaster’s viewing service, not software for companies that want to build or monetize their own OTT platform. Its free plan is funded by advertising, including personalized advertising through a Nine account profile. Viewers who want Nine’s Australian live and catch-up programming can choose it for free; those seeking an ad-free service or a platform to publish their own video should look elsewhere.
Your product? Our editors can test 9Now in depth and publish a review, labelled as paid · from $149/mo →
9Now pricing
9Now fact sheet
| Free plan | Yes |
|---|---|
| Paid from | Free |
| Live streaming | Yes |
| Video on demand | Yes |
| Monetization models | Advertising |
| Custom branding | Not verified |
| Video DRM | Not verified |
| Viewer analytics | Not verified |
| Deployment | Cloud, Mobile |
| Platforms | Web, iOS, Android |
| Support | Email, Docs |
| Built for | Solo (editorial estimate) |
| Pricing | Free plan (source) |
| Website | 9now.com.au |
| Facts checked | 24 Sep 2026 |
Alternatives to 9Now
- BrightcoveA broad OTT platform for publishers combining streaming, apps, monetization and video analytics.9.4
- DacastA cloud OTT platform for broadcasters needing live, VOD, and multiple monetization options.9.2
- VimeoVideo hosting and OTT sales with plans for solo creators through enterprise teams.9.0
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The editor score above is our own research. What this page doesn't have yet is a reader's view — what you used 9Now for, what worked and what didn't. No stars are seeded and no review is paid for; an editor reads every one before it appears.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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