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ChannelPro’s free white paper on pricing and bundling managed service provider (MSP) services covers service packages, pricing tiers, monthly recurring revenue (MRR), and rate increases. The page, published September 10, 2026, requires readers to complete a form to download it. Get the guide from ChannelPro.
What the ChannelPro guide covers
ChannelPro describes the white paper as a guide to pricing decisions that can affect client acquisition and retention, business growth, profitability, and recurring revenue. Its announced coverage includes four areas:
- Bundling services: shaping packages around client needs while taking the MSP’s profitability into account.
- Pricing tiers: creating Basic, Standard, and Premium options for clients.
- Growing MRR: using upselling, cross-selling, and value-driven pricing approaches.
- Raising rates: recognizing when a price change may be timely and communicating it with client trust in mind.
These are the topics ChannelPro says the guide addresses; they are not a substitute for the guide’s full contents. The download page does not disclose a pricing formula, benchmark rates, or evidence of guaranteed results. ChannelPro’s download page
How pricing and packaging fit together
Pricing is not only a choice of a monthly amount. The service unit, the client’s choice of package, the work included, and the way the MSP evaluates results all affect the decision. ChannelPro’s Pricing and Bundling Answer Center points to these related questions:
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- Should the price be based on each device, each user, or a flat fee?
- Should clients choose services à la carte, or select a bundle?
- Do tiers correspond to different client needs?
- Do the services and labor involved support the intended profitability?
- How will the MSP track churn, MRR, and profitability?
- How should a rate change be explained to current clients?
The Answer Center identifies these as relevant decisions but does not establish one pricing model as best for every MSP or provide numeric guidance for choosing among them. ChannelPro Pricing and Bundling Answer Center
Who may find the download useful
The guide is aimed at MSP owners and leaders reviewing how they price and package services. Its advertised topics are especially relevant if you are considering a new bundle, differentiating service levels, increasing recurring revenue, or reviewing whether to change rates. The page requires a form before download, so readers should expect to provide information to access the white paper.
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What is not established on the download page
The page does not expose the complete white paper. It therefore does not verify particular pricing methods, recommended rates, margin targets, or the results of applying its advice. ChannelPro’s related hub likewise frames questions about pricing units, packaging, metrics, profitability, and rate communication without supplying a universal answer. Treat the download page as a description of the guide’s scope, not as proof of a specific pricing benchmark or outcome.
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