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Head-to-head · Automation

Zoho Flow vs IFTTT

  • Updated Oct 2026
  • Both researched from official sources
  • 4 checks side by side
Higher score Zoho Flow #6 in Automation 8.6/10 Free plan · 15-day trial Free planFree trial✓ 2 of 5 features Visit Zoho Flow
IFTTT #8 in Automation 8.4/10 Free plan · 7-day trial Free planFree trial✓ 0 of 5 features Visit IFTTT

Zoho Flow leads on 0 checks, IFTTT on 1, and 3 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreZoho Flow · 8.6/10
  • Lowest starting priceIFTTT · $2.99/mo
  • Free planboth
  • Free trialboth
  • Most featuresZoho Flow · 2 of 5

Zoho Flow scores higher on our rubric for automation: 8.6 against 8.4 out of 10; our editors rank them #6 and #8.

IFTTT is cheaper to start at $2.99/mo against $25/mo.

Zoho Flow is the better fit for small businesses already using Zoho apps. IFTTT is the better fit for individuals automating everyday app and device tasks.

  • Zoho Flow fits best

    Small businesses already using Zoho apps

  • IFTTT fits best

    Individuals automating everyday app and device tasks

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Side by side

Feature Zoho Flow 8.6/10 Visit ↗ IFTTT 8.4/10 Visit ↗
At a glance
Editor score 8.6 8.4
Ranking #6 in Automation #8 in Automation
Best for Small businesses already using Zoho apps Individuals automating everyday app and device tasks
Pricing model Free plan + paid Free plan + paid
Starting price $25/mo $2.99/mo (best)
Free plan ✓ ✓
Free trial 15 days 7 days
Free trial length 15 days 7 days
Deployment Cloud Cloud, Mobile
Platforms Web Web, iOS, Android
Support Email, Phone, Community, Docs Email, Tickets, Docs
Compliance SOC 2, ISO 27001, GDPR, HIPAA, 2FA GDPR, 2FA
Integrations 1,000+ integrations 1,000+ integrations
Built for Small business, Mid-market, Enterprise Solo, Small business, Mid-market
Features Zoho Flow 2/5 · IFTTT 0/5
No-code builder Not checked yet Not checked yet
Multi-step workflows ✓ (best) Not checked yet
Conditional logic ✓ (best) Not checked yet
Self-hosted deployment Not checked yet Not checked yet
Workflow templates Not checked yet Not checked yet
Specs
Monthly run limit Not checked yet Not checked yet
Our review
Pros
  • Build multi-step workflows with conditional branches and custom functions
  • Connect Zoho, Google, WordPress, Slack and other apps
  • Professional adds five-minute polling and on-premises integrations
  • Free plan includes 2 Applets and unlimited Applet runs
  • Pro adds multi-action Applets and Webhooks for $2.99 per month
  • Connects services such as Slack, Gmail, Google Drive, and Philips Hue
Cons
  • Free limits workflows to five and tasks to 100 per month
  • Standard polling is limited to 15-minute intervals
  • Professional raises the annual price to $41 per month
  • Free plan is limited to 2 Applets
  • Queries and filter code require Pro+
  • Listed features focus on Applets rather than deep workflow orchestration
Our verdict

Zoho Flow connects business applications and automates processes through a cloud-based, visual drag-and-drop builder. It is aimed at organizations coordinating actions and data across apps, with a particularly natural fit for small…

Read the review →

IFTTT connects apps, devices, and online services through trigger-and-action Applets: a chosen event starts one or more actions. Its no-code web experience and iOS and Android apps suit individuals automating everyday tasks, including…

Read the review →
  1. Zoho FlowAutomation 8.6Free plan · 15-day trial
  2. IFTTTAutomation 8.4Free plan · 7-day trial

Strengths and trade-offs

  • Zoho Flow — where it wins

    • Build multi-step workflows with conditional branches and custom functions
    • Connect Zoho, Google, WordPress, Slack and other apps
    • Professional adds five-minute polling and on-premises integrations

    Where it doesn't

    • Free limits workflows to five and tasks to 100 per month
    • Standard polling is limited to 15-minute intervals
    • Professional raises the annual price to $41 per month
  • IFTTT — where it wins

    • Free plan includes 2 Applets and unlimited Applet runs
    • Pro adds multi-action Applets and Webhooks for $2.99 per month
    • Connects services such as Slack, Gmail, Google Drive, and Philips Hue

    Where it doesn't

    • Free plan is limited to 2 Applets
    • Queries and filter code require Pro+
    • Listed features focus on Applets rather than deep workflow orchestration
  • Zoho Flow8.6/10 · Free plan · 15-day trial

    A visual automation builder with broad app connections and tiered task limits.

    Visit Zoho FlowFull verdict →
  • IFTTT8.4/10 · Free plan · 7-day trial

    A low-cost way to automate everyday tasks across apps, services, and devices.

    Visit IFTTTFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update