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Head-to-head · Local SEO Software

Yext Listings vs SOCi Genius Local Search Agent

  • Updated Oct 2026
  • Both researched from official sources
  • 6 checks side by side
Higher score Yext Listings #1 in Local SEO Software 9.4/10 Pricing on request ✓ 4 of 5 features Visit Yext
SOCi Genius Local Search Agent #7 in Local SEO Software 8.5/10 Pricing on request ✓ 5 of 5 features Visit SOCi

Yext Listings leads on 0 checks, SOCi Genius Local Search Agent on 0, and 6 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreYext Listings · 9.4/10
  • Most featuresSOCi Genius Local Search Agent · 5 of 5

Yext Listings scores higher on our rubric for local seo software: 9.4 against 8.5 out of 10; our editors rank them #1 and #7.

Yext Listings is the better fit for large enterprises needing governance. SOCi Genius Local Search Agent is the better fit for large brands managing location pages and listings.

  • Yext Listings fits best

    Large enterprises needing governance

  • SOCi Genius Local Search Agent fits best

    Large brands managing location pages and listings

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Side by side

Feature Yext Listings 9.4/10 Visit ↗ SOCi Genius Local Search Agent 8.5/10 Visit ↗
At a glance
Editor score 9.4 8.5
Ranking #1 in Local SEO Software #7 in Local SEO Software
Best for Large enterprises needing governance Large brands managing location pages and listings
Pricing model Paid Paid
Starting price Pricing on request Pricing on request
Free plan — Not checked yet
Free trial — —
Deployment Cloud, Mobile Cloud
Platforms Web, iOS, Android Web
Compliance SOC 2, GDPR, HIPAA, PCI DSS SOC 2, ISO 27001, GDPR
Integrations 200+ integrations 140+ integrations
Built for Enterprise Mid-market, Enterprise
Features Yext Listings 4/5 · SOCi Genius Local Search Agent 5/5
Google profile tools ✓ ✓
Local rank tracking ✓ ✓
Citation management ✓ ✓
Location page tools Not checked yet ✓ (best)
Competitor tracking ✓ ✓
Specs
Included locations Not checked yet Not checked yet
Included user seats Not checked yet Not checked yet
Our review
Pros
  • Distributes business data to 200+ publishers and directories
  • Detects listing errors, duplicates, and publisher overwrites
  • Adds approvals, audit trails, analytics, and mobile updates
  • Automates listing updates and manages Google Business Profile and Google Posts
  • Tracks local rankings and provides optimization recommendations
  • Supports location pages, duplicate detection and brand approval workflows
Cons
  • Pricing requires a custom sales conversation
  • Plans are billed annually
  • May be more than smaller businesses need
  • Sales-led committed subscriptions make it less accessible to smaller buyers
  • Its capabilities are centered on multi-location local search management
  • Cloud deployment is the available deployment model
Our verdict

Yext Listings centralizes business information for multi-location brands and enterprises. It distributes updates to more than 200 publishers and directories, including Google, Apple Maps, Yelp, Facebook, Bing, and AI publishers. The…

Read the review →

SOCi Genius Local Search Agent is a cloud-based local SEO product for franchises and multi-location enterprises. It brings listing maintenance, Google Business Profile management, local ranking analysis, optimization recommendations and…

Read the review →
  1. Yext ListingsLocal SEO Software 9.4Pricing on request
  2. SOCi Genius Local Search AgentLocal SEO Software 8.5Pricing on request

Strengths and trade-offs

  • Yext Listings — where it wins

    • Distributes business data to 200+ publishers and directories
    • Detects listing errors, duplicates, and publisher overwrites
    • Adds approvals, audit trails, analytics, and mobile updates

    Where it doesn't

    • Pricing requires a custom sales conversation
    • Plans are billed annually
    • May be more than smaller businesses need
  • SOCi Genius Local Search Agent — where it wins

    • Automates listing updates and manages Google Business Profile and Google Posts
    • Tracks local rankings and provides optimization recommendations
    • Supports location pages, duplicate detection and brand approval workflows

    Where it doesn't

    • Sales-led committed subscriptions make it less accessible to smaller buyers
    • Its capabilities are centered on multi-location local search management
    • Cloud deployment is the available deployment model
  • Yext Listings9.4/10 · Pricing on request

    A governance-focused listings platform for large, multi-location enterprises.

    Visit YextFull verdict →
  • SOCi Genius Local Search Agent8.5/10 · Pricing on request

    A location-scale SEO tool with listing controls, local ranking insights and approval workflows.

    Visit SOCiFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update