Yandex Advertising Network Search Ads vs adMarketplace AMP Find

Yandex Advertising Network Search Ads9.0Visit adMarketplace AMP Find8.3Visit

Higher score Yandex Advertising Network Search Ads #3 in Search Monetization Platforms 9.0/10 Free ✓ 5 of 5 features Visit Yandex

vs

adMarketplace AMP Find #8 in Search Monetization Platforms 8.3/10 Pricing on request ✓ 3 of 5 features Visit adMarketplace

• Yandex Advertising Network Search Ads fits best

  High-traffic publishers needing Yandex tooling

• adMarketplace AMP Find fits best

  Enterprise publishers seeking native search advertising

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Side by side

Feature	Yandex Advertising Network Search Ads 9.0/10 Visit ↗	adMarketplace AMP Find 8.3/10 Visit ↗
At a glance
Editor score	9.0	8.3
Ranking	#3 in Search Monetization Platforms	#8 in Search Monetization Platforms
Best for	High-traffic publishers needing Yandex tooling	Enterprise publishers seeking native search advertising
Pricing model	Free	Paid
Starting price	Not checked yet	Pricing on request
Free plan	Not checked yet	Not checked yet
Free trial	—	—
Deployment	Cloud, Mobile	Cloud
Platforms	Web, iOS, Android	Web
Compliance	GDPR	SOC 2, GDPR
Integrations	4 integrations	7 integrations
Built for	Mid-market, Enterprise	Mid-market, Enterprise
Features Yandex Advertising Network Search Ads 5/5 · adMarketplace AMP Find 3/5
Search ads feed	✓	✓
Custom result controls	✓	✓
Mobile SDK	✓ (best)	Not checked yet
Reporting dashboard	✓	✓
API access	✓ (best)	Not checked yet
Specs
Revenue model	Hybrid	Cpc
Our review
Pros	Premium and remnant placements around on-site search results Metrica, custom reports, widgets and HTTPS statistics API Web, iOS and Android monetization through Yandex tools and SDK	Multiple native formats, including text, product and content-card ads Intent extraction and real-time yield optimization support relevance Frequency, brand-safety and exclusion controls with live dashboards
Cons	Search sites need more than 20 million monthly active users Ads require an explicit user query on the search site Revenue terms vary by country and partnership arrangement	Pricing requires a contact-sales process Deployment is limited to web properties Focused on search monetization rather than broad ad management
Our verdict	Yandex Advertising Network Search Ads places Yandex Direct advertisements in a publisher’s on-site search results. It is aimed at mid-market and enterprise publishers operating websites or mobile apps, with monetization available across… Read the review →	adMarketplace AMP Find helps publishers monetize search experiences with pay-per-click native advertising. It serves pre-query tiles, text ads, product cards, content cards and calls to action across publisher search surfaces, including… Read the review →

Strengths and trade-offs

• Yandex Advertising Network Search Ads — where it wins

  • Premium and remnant placements around on-site search results
  • Metrica, custom reports, widgets and HTTPS statistics API
  • Web, iOS and Android monetization through Yandex tools and SDK

  Where it doesn't

  • Search sites need more than 20 million monthly active users
  • Ads require an explicit user query on the search site
  • Revenue terms vary by country and partnership arrangement

• adMarketplace AMP Find — where it wins

  • Multiple native formats, including text, product and content-card ads
  • Intent extraction and real-time yield optimization support relevance
  • Frequency, brand-safety and exclusion controls with live dashboards

  Where it doesn't

  • Pricing requires a contact-sales process
  • Deployment is limited to web properties
  • Focused on search monetization rather than broad ad management

• Yandex Advertising Network Search Ads9.0/10 · Free

  A broad Yandex search monetization stack for high-traffic web and mobile publishers.

  Visit YandexFull verdict →
• adMarketplace AMP Find8.3/10 · Pricing on request

  A sales-led PPC platform for publishers monetizing native search intent.

  Visit adMarketplaceFull verdict →