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Head-to-head · Logo Design Software

Wix Logo Maker vs LOGO.com

  • Updated Oct 2026
  • Both researched from official sources
  • 4 checks side by side
Higher score Wix Logo Maker #3 in Logo Design Software 9.1/10 Free plan Free plan✓ 3 of 6 features Visit Wix Logo Maker
LOGO.com #4 in Logo Design Software 8.8/10 Free plan Free plan✓ 3 of 6 features Visit LOGO.com

Wix Logo Maker leads on 0 checks, LOGO.com on 0, and 4 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreWix Logo Maker · 9.1/10
  • Free planboth

Wix Logo Maker scores higher on our rubric for logo design software: 9.1 against 8.8 out of 10; our editors rank them #3 and #4.

Wix Logo Maker is the better fit for free logo generation within a mature platform. LOGO.com is the better fit for free logo creation plus broad brand assets.

  • Wix Logo Maker fits best

    Free logo generation within a mature platform

  • LOGO.com fits best

    Free logo creation plus broad brand assets

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Side by side

Feature Wix Logo Maker 9.1/10 Visit ↗ LOGO.com 8.8/10 Visit ↗
At a glance
Editor score 9.1 8.8
Ranking #3 in Logo Design Software #4 in Logo Design Software
Best for Free logo generation within a mature platform Free logo creation plus broad brand assets
Pricing model Free plan + paid Free plan + paid
Starting price $90/yr —
Free plan ✓ ✓
Free trial — —
Deployment Cloud Cloud
Platforms Web Web
Support Tickets, Docs Email
Built for Solo, Small business, Mid-market Solo, Small business, Mid-market
Features Wix Logo Maker 3/6 · LOGO.com 3/6
AI logo generation Not checked yet Not checked yet
Vector export ✓ ✓
Transparent export ✓ ✓
Brand kit ✓ ✓
Custom fonts Not checked yet Not checked yet
Custom dimensions Not checked yet Not checked yet
Specs
Logo templates Not checked yet Not checked yet
Our review
Pros
  • Free question-based generation with editable logo suggestions
  • Commercial rights and high-resolution PNG export on paid plans
  • Brand Kit, social assets, and SVG files on eligible plans
  • Free plan supports logo creation, editing, saving, and PNG downloads
  • Offers AI concepts, detailed editing, vector exports, and transparent files
  • Extends beyond logos with brand kits, templates, websites, and merchandise tools
Cons
  • The listed offering provides one logo design or concept
  • Logo elements are non-exclusive and trademark availability is not guaranteed
  • The older tool has limited AI support compared with Wixel
  • The Free plan allows only one saved logo
  • The Free plan provides PNG files rather than the broader export set
  • It is available through the web, with no listed native desktop or mobile app
Our verdict

Wix Logo Maker is an online logo design tool for businesses, organizations, and individuals. It starts with questions about a business and preferred style, then offers logo suggestions for customization. Users can adjust fonts, colors,…

Read the review →

LOGO.com is a web-based logo design and brand-building platform for entrepreneurs, startups, freelancers, and small businesses. It combines AI-generated logo concepts and custom icons with an editor for typography, colors, layouts, layers,…

Read the review →
  1. Wix Logo MakerLogo Design Software 9.1Free plan
  2. LOGO.comLogo Design Software 8.8Free plan

Strengths and trade-offs

  • Wix Logo Maker — where it wins

    • Free question-based generation with editable logo suggestions
    • Commercial rights and high-resolution PNG export on paid plans
    • Brand Kit, social assets, and SVG files on eligible plans

    Where it doesn't

    • The listed offering provides one logo design or concept
    • Logo elements are non-exclusive and trademark availability is not guaranteed
    • The older tool has limited AI support compared with Wixel
  • LOGO.com — where it wins

    • Free plan supports logo creation, editing, saving, and PNG downloads
    • Offers AI concepts, detailed editing, vector exports, and transparent files
    • Extends beyond logos with brand kits, templates, websites, and merchandise tools

    Where it doesn't

    • The Free plan allows only one saved logo
    • The Free plan provides PNG files rather than the broader export set
    • It is available through the web, with no listed native desktop or mobile app

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update