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Head-to-head · Software Asset Management (SAM) Tools

ServiceNow Software Asset Management vs OpenText Asset Management

  • Updated Oct 2026
  • Both researched from official sources
  • 1 check side by side
Higher score ServiceNow Software Asset Management #2 in Software Asset Management (SAM) Tools 9.1/10 Pricing on request ✓ 1 of 2 features Visit ServiceNow
OpenText Asset Management #5 in Software Asset Management (SAM) Tools 8.6/10 Pricing on request ✓ 0 of 2 features Visit OpenText

ServiceNow Software Asset Management leads on 0 checks, OpenText Asset Management on 0, and 1 is even. Who comes out ahead on the 1 yes/no, price and count check where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreServiceNow Software Asset Management · 9.1/10
  • Most featuresServiceNow Software Asset Management · 1 of 2

ServiceNow Software Asset Management scores higher on our rubric for software asset management (sam) tools: 9.1 against 8.6 out of 10; our editors rank them #2 and #5.

ServiceNow Software Asset Management is the better fit for organizations already using ServiceNow workflows. OpenText Asset Management is the better fit for enterprises managing software alongside procurement.

  • ServiceNow Software Asset Management fits best

    Organizations already using ServiceNow workflows

  • OpenText Asset Management fits best

    Enterprises managing software alongside procurement

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature ServiceNow Software Asset Management 9.1/10 Visit ↗ OpenText Asset Management 8.6/10 Visit ↗
At a glance
Editor score 9.1 8.6
Ranking #2 in Software Asset Management (SAM) Tools #5 in Software Asset Management (SAM) Tools
Best for Organizations already using ServiceNow workflows Enterprises managing software alongside procurement
Pricing model Paid Paid
Starting price Pricing on request Pricing on request
Free plan Not checked yet Not checked yet
Free trial — —
Deployment Cloud Cloud, Self-hosted
Platforms Web Web
Integrations 14 integrations 13 integrations
Built for Mid-market, Enterprise Enterprise
Features ServiceNow Software Asset Management 1/2 · OpenText Asset Management 0/2
License compliance ✓ (best) Not checked yet
SaaS coverage Not checked yet Not checked yet
Specs
Software discovery Not checked yet Not checked yet
License types Not checked yet Not checked yet
Managed devices Not checked yet Not checked yet
Deployment Not checked yet Not checked yet
Our review
Pros
  • Reconciles license compliance and manages entitlements and rights
  • Combines discovery, normalization, reclamation, and usage tracking
  • Connects software requests, purchasing, contracts, and audit reporting
  • Tracks software license usage and compliance across asset lifecycles
  • Connects vendor, contract, procurement, and inventory workflows
  • Supports cost allocation, depreciation, and replacement-cost forecasting
Cons
  • Cloud-only deployment
  • Custom-quote pricing requires contacting sales
  • Support channels are community and documentation
  • Pricing requires contacting sales
  • Web is the only specified platform
  • Its breadth may exceed the needs of teams focused only on license tracking
Our verdict

ServiceNow Software Asset Management helps mid-market and enterprise organizations track software licenses, entitlements, installations, subscriptions, and usage. It is aimed at teams managing complex software estates and compliance…

Read the review →

OpenText Asset Management brings hardware, software, and SaaS asset records together for enterprise teams responsible for the asset lifecycle. Its scope extends beyond software license management: organizations can track usage and…

Read the review →
  1. ServiceNow Software Asset ManagementSoftware Asset Management (SAM) Tools 9.1Pricing on request
  2. OpenText Asset ManagementSoftware Asset Management (SAM) Tools 8.6Pricing on request

Strengths and trade-offs

  • ServiceNow Software Asset Management — where it wins

    • Reconciles license compliance and manages entitlements and rights
    • Combines discovery, normalization, reclamation, and usage tracking
    • Connects software requests, purchasing, contracts, and audit reporting

    Where it doesn't

    • Cloud-only deployment
    • Custom-quote pricing requires contacting sales
    • Support channels are community and documentation

  • OpenText Asset Management — where it wins

    • Tracks software license usage and compliance across asset lifecycles
    • Connects vendor, contract, procurement, and inventory workflows
    • Supports cost allocation, depreciation, and replacement-cost forecasting

    Where it doesn't

    • Pricing requires contacting sales
    • Web is the only specified platform
    • Its breadth may exceed the needs of teams focused only on license tracking
  • ServiceNow Software Asset Management9.1/10 · Pricing on request

    A broad SAM tool for teams managing software through ServiceNow workflows.

    Visit ServiceNowFull verdict →
  • OpenText Asset Management8.6/10 · Pricing on request

    An enterprise asset-management suite linking software compliance with procurement and financial workflows.

    Visit OpenTextFull verdict →

More comparisons

All software asset management (SAM) tools comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update