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Head-to-head · Survey Software

QuestionPro vs KoboToolbox

  • Updated Oct 2026
  • Both researched from official sources
  • 8 checks side by side
Higher score QuestionPro #7 in Survey Software 8.7/10 Free plan · 10-day trial Free planFree trial✓ 5 of 5 features Visit QuestionPro
KoboToolbox #17 in Survey Software 7.6/10 Free plan Free plan✓ 4 of 5 features Visit KoboToolbox

QuestionPro leads on 0 checks, KoboToolbox on 2, and 6 are even. Who comes out ahead on the 8 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreQuestionPro · 8.7/10
  • Lowest starting priceKoboToolbox · $21/mo
  • Free planboth
  • Free trialonly QuestionPro
  • Most featuresQuestionPro · 5 of 5

QuestionPro scores higher on our rubric for survey software: 8.7 against 7.6 out of 10; our editors rank them #7 and #17.

KoboToolbox is cheaper to start at $21/mo against $99/mo. KoboToolbox leads on responses included: 5000 /mo versus 200 /mo.

QuestionPro is the better fit for research teams needing advanced methods. KoboToolbox is the better fit for offline and field data collection.

  • QuestionPro fits best

    Research teams needing advanced methods

  • KoboToolbox fits best

    Offline and field data collection

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature QuestionPro 8.7/10 Visit ↗ KoboToolbox 7.6/10 Visit ↗
At a glance
Editor score 8.7 7.6
Ranking #7 in Survey Software #17 in Survey Software
Best for Research teams needing advanced methods Offline and field data collection
Pricing model Free plan + paid Free plan + paid
Starting price $99/user/mo $21/mo (best)
Free plan ✓ ✓
Free trial 10 days —
Deployment Cloud, Mobile Cloud, Self-hosted, Mobile
Platforms Web, iOS, Android Web, Android
Support Email, Live chat, Phone, Docs · 24/7 Community, Docs
Compliance SOC 2, ISO 27001, GDPR, HIPAA, PCI DSS GDPR, 2FA
Built for Solo, Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features QuestionPro 5/5 · KoboToolbox 4/5
Logic branching ✓ ✓
Custom branding ✓ ✓
Response analytics ✓ ✓
API access ✓ ✓
Respondent panel ✓ (best) Not checked yet
Specs
Responses included 200 /mo 5000 /mo (best)
Questions per survey Not checked yet Not checked yet
Our review
Pros
  • Conjoint, MaxDiff, and A/B testing support advanced research
  • Offline collection works on iOS and Android
  • API access, webhooks, and raw-data export support workflows
  • Offline collection through web forms and KoboCollect
  • GPS, media, multilingual forms, and validation support
  • Open-source platform with APIs and broad export options
Cons
  • Paid plans are billed annually
  • Response allowances vary by plan and billing structure
  • Research Suite uses custom response pricing and requires 10+ users
  • Paid pricing varies by user category and plan
  • Higher tiers are needed for larger submission volumes
  • Less suited to respondent-panel research
Our verdict

QuestionPro is survey and research software for market-research, customer-experience, employee-experience, academic, and nonprofit teams. It combines survey creation, multiple question types, skip logic, branching, branding, response…

Read the review →

KoboToolbox is an open-source platform for creating forms, collecting survey data, managing projects, and analyzing responses. It is designed mainly for nonprofit, humanitarian, development, environmental, research, education, and…

Read the review →
  1. QuestionProSurvey Software 8.7Free plan · 10-day trial
  2. KoboToolboxSurvey Software 7.6Free plan

Strengths and trade-offs

  • QuestionPro — where it wins

    • Conjoint, MaxDiff, and A/B testing support advanced research
    • Offline collection works on iOS and Android
    • API access, webhooks, and raw-data export support workflows

    Where it doesn't

    • Paid plans are billed annually
    • Response allowances vary by plan and billing structure
    • Research Suite uses custom response pricing and requires 10+ users

  • KoboToolbox — where it wins

    • Offline collection through web forms and KoboCollect
    • GPS, media, multilingual forms, and validation support
    • Open-source platform with APIs and broad export options

    Where it doesn't

    • Paid pricing varies by user category and plan
    • Higher tiers are needed for larger submission volumes
    • Less suited to respondent-panel research

More comparisons

All survey software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update