Head-to-head · Headless CMS
Payload CMS vs Storyblok
Payload CMS leads on 0 checks, Storyblok on 0, and 5 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scorePayload CMS · 8.8/10
- Free planonly Storyblok
- Free trialonly Storyblok
Payload CMS scores higher on our rubric for headless cms: 8.8 against 8.5 out of 10; our editors rank them #6 and #9.
Payload CMS is the better fit for developers building self-hosted TypeScript systems. Storyblok is the better fit for editors prioritizing visual headless workflows.
- Payload CMS fits best
Developers building self-hosted TypeScript systems
- Storyblok fits best
Editors prioritizing visual headless workflows
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Side by side
| Feature | Payload CMS 8.8/10 Visit ↗ | Storyblok 8.5/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 8.8 | 8.5 |
| Ranking | #6 in Headless CMS | #9 in Headless CMS |
| Best for | Developers building self-hosted TypeScript systems | Editors prioritizing visual headless workflows |
| Pricing model | Free | Free plan + paid |
| Starting price | Open source | $90.75/mo |
| Free plan | Not checked yet | ✓ (best) |
| Free trial | — | 45 days |
| Deployment | Self-hosted | Cloud |
| Platforms | Web | Web |
| Support | Community, Docs | Live chat, Community, Docs · 24/7 |
| Compliance | GDPR, SSO/SAML | SOC 2, ISO 27001, GDPR, PCI DSS, SSO/SAML, 2FA |
| Integrations | 5 integrations | 6 integrations |
| Built for | Solo, Small business, Mid-market, Enterprise | Solo, Small business, Mid-market, Enterprise |
| Features Payload CMS 4/4 · Storyblok 4/4 | ||
| Content localization | ✓ | ✓ |
| Webhooks | ✓ | ✓ |
| Content preview | ✓ | ✓ |
| Asset transformations | ✓ | ✓ |
| Specs | ||
| API types | Both | Both |
| Role permissions | Custom | Custom |
| Our review | ||
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| Our verdict | Payload CMS is an open-source, code-first headless CMS and TypeScript application framework for developers, marketers, agencies, and enterprise teams. It supports configurable collections and global documents, authentication, custom access… Read the review → |
Storyblok is a cloud headless CMS for marketing and development teams creating websites, applications, and other digital experiences. Its main distinction is combining structured content modeling and API delivery with a Visual Editor for… Read the review → |
Strengths and trade-offs
Payload CMS — where it wins
- REST and GraphQL APIs support flexible content delivery
- Field- and document-level access control supports custom permissions
- Next.js integration, drafts, previews, and localization support modern builds
Where it doesn't
- Self-hosting requires teams to manage deployment and infrastructure
- Payload Cloud deployment of new projects is currently paused
- The code-first approach may not suit teams seeking a no-code CMS
Storyblok — where it wins
- Visual Editor with draft website previews and component blocks
- REST and GraphQL APIs with localization and granular permissions
- Webhooks, releases, and media transformation support
Where it doesn't
- Starter includes only 1 user seat and 1 space
- Growth starts at $99 per month for 5 seats
- Premium and Elite plans use custom pricing
- Payload CMS8.8/10 · Open source
A TypeScript-first CMS for teams building self-hosted, API-driven applications.
Visit Payload CMSFull verdict → - Storyblok8.5/10 · Free plan · 45-day trial
A strong fit for editorial teams that need visual previews and structured APIs.
Visit StoryblokFull verdict →
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update








