Head-to-head · Conversion Rate Optimization Software
Optimizely Experimentation vs Conductrics
Optimizely Experimentation leads on 0 checks, Conductrics on 0, and 2 are even. Who comes out ahead on the 2 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreOptimizely Experimentation · 9.4/10
- Free planonly Optimizely Experimentation
Optimizely Experimentation scores higher on our rubric for conversion rate optimization software: 9.4 against 8.6 out of 10; our editors rank them #1 and #6.
Optimizely Experimentation is the better fit for large organizations needing mature experimentation. Conductrics is the better fit for technical teams needing flexible experimentation.
- Optimizely Experimentation fits best
Large organizations needing mature experimentation
- Conductrics fits best
Technical teams needing flexible experimentation
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Side by side
| Feature | Optimizely Experimentation 9.4/10 Visit ↗ | Conductrics 8.6/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 9.4 | 8.6 |
| Ranking | #1 in Conversion Rate Optimization Software | #6 in Conversion Rate Optimization Software |
| Best for | Large organizations needing mature experimentation | Technical teams needing flexible experimentation |
| Pricing model | Free plan + paid | Paid |
| Starting price | — | Pricing on request |
| Free plan | ✓ (best) | Not checked yet |
| Free trial | — | — |
| Deployment | Cloud | Cloud, Self-hosted, Mobile, Browser extension |
| Platforms | Web, iOS, Android | Web, iOS, Android, Chrome extension |
| Support | Tickets, Community, Docs | Email, Community, Docs |
| Compliance | SOC 2, ISO 27001, GDPR, HIPAA, PCI DSS | SOC 2, GDPR, HIPAA, SSO/SAML, 2FA |
| Integrations | 3 integrations | 9 integrations |
| Built for | Small business, Mid-market, Enterprise | Mid-market, Enterprise |
| Features Optimizely Experimentation 1/4 · Conductrics 1/4 | ||
| Personalization | Not checked yet | Not checked yet |
| Experiment workflows | Not checked yet | Not checked yet |
| Funnel diagnostics | Not checked yet | Not checked yet |
| Visual editor | ✓ | ✓ |
| Specs | ||
| Platform support | Not checked yet | Not checked yet |
| Included visitors | Not checked yet | Not checked yet |
| Our review | ||
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| Cons |
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| Our verdict | Optimizely Experimentation is designed for marketing, product, and engineering teams managing experiments across websites, mobile applications, APIs, and other connected digital channels. It supports client-side web testing through a… Read the review → |
Conductrics is an enterprise experimentation platform for product, marketing, engineering, and data teams. It covers client-side web experiments through a visual editor, server-side testing through REST APIs, native mobile experimentation… Read the review → |
Strengths and trade-offs
Optimizely Experimentation — where it wins
- Supports web, mobile, API, and server-side experimentation
- Combines testing, feature flags, targeting, and personalization
- Includes visual editing, SDKs, metrics, and statistical analysis
Where it doesn't
- Pricing requires a conversation with sales
- The broad feature set may exceed smaller testing programs
- A JavaScript snippet is required for client-side web tests
Conductrics — where it wins
- Combines A/B, multivariate, and contextual bandit testing
- Supports web, mobile, REST API, and self-hosted deployment
- Includes targeting, guardrail metrics, surveys, and statistical analysis
Where it doesn't
- Pricing requires a conversation with sales
- Broad capabilities may exceed basic A/B testing needs
- Self-hosted deployment adds technical ownership
- Optimizely Experimentation9.4/10 · Free plan
A broad experimentation suite for organizations running web, mobile, and server-side tests.
Visit OptimizelyFull verdict → - Conductrics8.6/10 · Pricing on request
Flexible web, mobile, and server-side experimentation for technical teams.
Visit ConductricsFull verdict →
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All conversion rate optimization software comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update





