OneSignal vs Airship Experimentation

OneSignal9.4Visit Airship Experimentation8.6Visit

Higher score OneSignal #1 in Mobile Marketing Automation Software 9.4/10 Free plan Free plan✓ 5 of 5 features Visit OneSignal

vs

Airship Experimentation #7 in Mobile Marketing Automation Software 8.6/10 Pricing on request ✓ 5 of 5 features Visit Airship

• OneSignal fits best

  Teams wanting broad mobile automation at low cost

• Airship Experimentation fits best

  Experiment-led mobile teams needing journey control

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Side by side

Feature	OneSignal 9.4/10 Visit ↗	Airship Experimentation 8.6/10 Visit ↗
At a glance
Editor score	9.4	8.6
Ranking	#1 in Mobile Marketing Automation Software	#7 in Mobile Marketing Automation Software
Best for	Teams wanting broad mobile automation at low cost	Experiment-led mobile teams needing journey control
Pricing model	Free plan + paid	Paid
Starting price	$19/mo	Pricing on request
Free plan	✓ (best)	Not checked yet
Free trial	—	—
Deployment	Cloud, Mobile, Browser extension	Cloud, Mobile
Platforms	Web, Windows, macOS, iOS, Android, Chrome extension	Web, iOS, Android
Support	Email, Live chat, Docs · 24/7	Email, Phone, Tickets, Community, Docs
Compliance	SOC 2, ISO 27001, GDPR, HIPAA, 2FA	SOC 2, GDPR, SSO/SAML, 2FA
Integrations	30+ integrations	12 integrations
Built for	Solo, Small business, Mid-market, Enterprise	Mid-market, Enterprise
Features OneSignal 5/5 · Airship Experimentation 5/5
Mobile analytics	✓	✓
Behavioral triggers	✓	✓
Visual journey builder	✓	✓
A/B testing	✓	✓
Data export	✓	✓
Specs
Mobile OS support	Ios_and_android	Ios_and_android
Our review
Pros	Free plan includes basic automation, analytics, and 1,000 mobile users Visual Journeys combine behavioral triggers, segmentation, and personalization Supports mobile, web, email, SMS/RCS, and Live Activities	Combines A/B tests, holdouts, feature flags, and intelligent rollouts Builds visual journeys with behavioral, location, custom-event, and API triggers Exports analytics to common files, cloud storage, and data platforms
Cons	Free mobile push and in-app messaging is limited to 1,000 active users Growth adds usage charges for mobile push and web push Professional and Enterprise require custom annual pricing	Pricing is quote-based rather than published by plan Experimentation is presented within the broader Airship platform May be more capability than teams with simple messaging needs require
Our verdict	OneSignal is a cloud-based customer engagement platform for app developers, marketers, and businesses. It brings together mobile push notifications, in-app messaging, email, SMS/RCS, web push, Live Activities, and automated Journeys. Teams… Read the review →	Airship Experimentation is a mobile-focused experimentation capability for brands using Airship to manage messaging, in-app experiences, feature availability, and customer journeys. It supports iOS, Android, web, and API environments, with… Read the review →

Strengths and trade-offs

• OneSignal — where it wins

  • Free plan includes basic automation, analytics, and 1,000 mobile users
  • Visual Journeys combine behavioral triggers, segmentation, and personalization
  • Supports mobile, web, email, SMS/RCS, and Live Activities

  Where it doesn't

  • Free mobile push and in-app messaging is limited to 1,000 active users
  • Growth adds usage charges for mobile push and web push
  • Professional and Enterprise require custom annual pricing

• Airship Experimentation — where it wins

  • Combines A/B tests, holdouts, feature flags, and intelligent rollouts
  • Builds visual journeys with behavioral, location, custom-event, and API triggers
  • Exports analytics to common files, cloud storage, and data platforms

  Where it doesn't

  • Pricing is quote-based rather than published by plan
  • Experimentation is presented within the broader Airship platform
  • May be more capability than teams with simple messaging needs require

• OneSignal9.4/10 · Free plan

  Broad mobile automation with a free plan and a $19/month entry tier.

  Visit OneSignalFull verdict →
• Airship Experimentation8.6/10 · Pricing on request

  A deep experimentation suite for mobile teams that need controlled journey optimization.

  Visit AirshipFull verdict →