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Head-to-head · Social Media Analytics Software

Minter.io vs Sotrender

  • Updated Oct 2026
  • Both researched from official sources
  • 6 checks side by side
Higher score Minter.io #8 in Social Media Analytics Software 8.6/10 14-day trial Free trial✓ 3 of 3 features Visit Minter.io
Sotrender #10 in Social Media Analytics Software 8.4/10 7-day trial Free trial✓ 3 of 3 features Visit Sotrender

Minter.io leads on 2 checks, Sotrender on 0, and 4 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreMinter.io · 8.6/10
  • Lowest starting priceMinter.io · $9/mo
  • Free trialboth

Minter.io scores higher on our rubric for social media analytics software: 8.6 against 8.4 out of 10; our editors rank them #8 and #10.

Minter.io is cheaper to start at $9/mo against $72/mo. Minter.io leads on supported networks: 6 networks versus 5 networks. On report export formats, Minter.io gives you Custom where Sotrender offers Ppt.

Minter.io is the better fit for profile-by-profile analytics buyers. Sotrender is the better fit for teams needing historical and audience analysis.

  • Minter.io fits best

    Profile-by-profile analytics buyers

  • Sotrender fits best

    Teams needing historical and audience analysis

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Minter.io 8.6/10 Visit ↗ Sotrender 8.4/10 Visit ↗
At a glance
Editor score 8.6 8.4
Ranking #8 in Social Media Analytics Software #10 in Social Media Analytics Software
Best for Profile-by-profile analytics buyers Teams needing historical and audience analysis
Pricing model Paid Paid
Starting price $9/mo (best) $72/mo
Free plan — —
Free trial 14 days 7 days
Free trial length 14 days 7 days
Deployment Cloud Cloud
Platforms Web Web
Integrations 5 integrations 7 integrations
Features Minter.io 3/3 · Sotrender 3/3
Audience demographics ✓ ✓
Campaign reporting ✓ ✓
Competitor benchmarking ✓ ✓
Specs
Supported networks 6 networks (best) 5 networks
Report history Not checked yet Not checked yet
Report export formats Custom Ppt
Our review
Pros
  • Audience, content, hashtag, competitor, and paid-post analytics
  • Exports, scheduled reports, benchmarks, and branded reporting
  • API access plus Slack, Google Sheets, Power BI, and AI integrations
  • Analyzes brand, competitor, and influencer profiles
  • Audience demographics, behavioral segmentation, and paid-campaign analysis
  • Exports reports in PDF, PPTX, and XLS formats
Cons
  • Billing is calculated per connected social profile
  • There is no permanent free plan
  • Advanced features require Gold or Platinum plans
  • No permanent free plan
  • Entry pricing is shown for annual billing
  • API access is limited to the Custom plan
Our verdict

Minter.io is a web-based social media analytics platform for businesses, marketers, agencies, and influencers. It tracks Instagram, TikTok, Threads, X, Facebook Pages, and LinkedIn Pages, combining audience demographics with post, video,…

Read the review →

Sotrender is a web-based social media analytics platform for marketing agencies, companies, institutions, and NGOs. It combines profile analysis, competitor benchmarking, audience demographics, behavioral segmentation, paid-campaign…

Read the review →
  1. Minter.ioSocial Media Analytics Software 8.614-day trial
  2. SotrenderSocial Media Analytics Software 8.47-day trial

Strengths and trade-offs

  • Minter.io — where it wins

    • Audience, content, hashtag, competitor, and paid-post analytics
    • Exports, scheduled reports, benchmarks, and branded reporting
    • API access plus Slack, Google Sheets, Power BI, and AI integrations

    Where it doesn't

    • Billing is calculated per connected social profile
    • There is no permanent free plan
    • Advanced features require Gold or Platinum plans
  • Sotrender — where it wins

    • Analyzes brand, competitor, and influencer profiles
    • Audience demographics, behavioral segmentation, and paid-campaign analysis
    • Exports reports in PDF, PPTX, and XLS formats

    Where it doesn't

    • No permanent free plan
    • Entry pricing is shown for annual billing
    • API access is limited to the Custom plan

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update