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Head-to-head · Location Intelligence Software

Maptitude vs Maptive

  • Updated Oct 2026
  • Both researched from official sources
  • 6 checks side by side
Higher score Maptitude #1 in Location Intelligence Software 9.3/10 30-day trial Free trial✓ 4 of 4 features Visit Maptitude
Maptive #18 in Location Intelligence Software 7.5/10 10-day trial Free trial✓ 4 of 4 features Visit Maptive

Maptitude leads on 0 checks, Maptive on 0, and 6 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreMaptitude · 9.3/10
  • Free trialboth

Maptitude scores higher on our rubric for location intelligence software: 9.3 against 7.5 out of 10; our editors rank them #1 and #18.

Maptitude is the better fit for established teams needing broad GIS analysis. Maptive is the better fit for CRM-connected mapping and territory teams.

  • Maptitude fits best

    Established teams needing broad GIS analysis

  • Maptive fits best

    CRM-connected mapping and territory teams

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Side by side

Feature Maptitude 9.3/10 Visit ↗ Maptive 7.5/10 Visit ↗
At a glance
Editor score 9.3 7.5
Ranking #1 in Location Intelligence Software #18 in Location Intelligence Software
Best for Established teams needing broad GIS analysis CRM-connected mapping and territory teams
Pricing model Paid Paid
Starting price $795/user/yr $1,250/yr
Free plan — —
Free trial 30 days 10 days
Free trial length 30 days · no card needed 10 days · no card needed
Deployment Cloud, Desktop, Mobile Cloud, Browser extension
Platforms Web, Windows, macOS, iOS, Android Web
Support Email, Phone, Tickets, Live chat, Docs · 24/7 Email, Live chat, Phone, Docs
Integrations 18 integrations 6 integrations
Built for Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features Maptitude 4/4 · Maptive 4/4
Drive-time analysis ✓ ✓
Territory planning ✓ ✓
Demographic data ✓ ✓
API access ✓ ✓
Specs
Data upload formats Excel, CSV, Access, SQL Server, Oracle, PostgreSQL, ODBC, Shapefile, KML/KMZ, GeoJSON, MapPoint PTM, CAD CSV, XLS, XLSX, Google Sheets
Included user limit 1 users 1 users
Our review
Pros
  • Combines drive-time, routing, territory, demographic, and facility analysis
  • Supports offline desktop GIS plus browser-based mapping and collaboration
  • Imports business and GIS data from Excel, databases, CAD, and spatial formats
  • Drive-time maps, territories, demographics, and route optimization
  • Integrates with Salesforce, HubSpot, Zoho CRM, and Google Sheets
  • Supports sharing, embedding, exports, and REST API access
Cons
  • No free plan is available
  • Desktop plans include one country package
  • Listed pricing is structured around individual users
  • The 45 Day Pass and Pro plans are limited to one user
  • Team collaboration begins with the higher-priced Team plans
  • The platform is web-only and has no free plan
Our verdict

Maptitude is mapping and geographic information system software for sales, marketing, operations, logistics, site selection, government organizations, analysts, and GIS professionals. It brings together geocoding, demographic and…

Read the review →

Maptive is browser-based location intelligence software for individuals, sales teams, field operations, and enterprises. It turns spreadsheet and CRM data into interactive maps, with tools for drive-time analysis, radius mapping, territory…

Read the review →
  1. MaptitudeLocation Intelligence Software 9.330-day trial
  2. MaptiveLocation Intelligence Software 7.510-day trial

Strengths and trade-offs

  • Maptitude — where it wins

    • Combines drive-time, routing, territory, demographic, and facility analysis
    • Supports offline desktop GIS plus browser-based mapping and collaboration
    • Imports business and GIS data from Excel, databases, CAD, and spatial formats

    Where it doesn't

    • No free plan is available
    • Desktop plans include one country package
    • Listed pricing is structured around individual users
  • Maptive — where it wins

    • Drive-time maps, territories, demographics, and route optimization
    • Integrates with Salesforce, HubSpot, Zoho CRM, and Google Sheets
    • Supports sharing, embedding, exports, and REST API access

    Where it doesn't

    • The 45 Day Pass and Pro plans are limited to one user
    • Team collaboration begins with the higher-priced Team plans
    • The platform is web-only and has no free plan

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update