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Head-to-head · Label and Artwork Management Software

Loftware Smartflow vs Artflow

  • Updated Oct 2026
  • Both researched from official sources
  • 5 checks side by side
Higher score Loftware Smartflow #2 in Label and Artwork Management Software 8.8/10 Pricing on request ✓ 5 of 5 features Visit Loftware
Artflow #6 in Label and Artwork Management Software 7.7/10 Pricing on request ✓ 0 of 5 features Visit Artflow

Loftware Smartflow leads on 0 checks, Artflow on 0, and 5 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreLoftware Smartflow · 8.8/10
  • Most featuresLoftware Smartflow · 5 of 5

Loftware Smartflow scores higher on our rubric for label and artwork management software: 8.8 against 7.7 out of 10; our editors rank them #2 and #6.

Loftware Smartflow is the better fit for teams coordinating artwork, copy and regulatory workflows. Artflow is the better fit for packaging teams using multiple business systems.

  • Loftware Smartflow fits best

    Teams coordinating artwork, copy and regulatory workflows

  • Artflow fits best

    Packaging teams using multiple business systems

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Side by side

Feature Loftware Smartflow 8.8/10 Visit ↗ Artflow 7.7/10 Visit ↗
At a glance
Editor score 8.8 7.7
Ranking #2 in Label and Artwork Management Software #6 in Label and Artwork Management Software
Best for Teams coordinating artwork, copy and regulatory workflows Packaging teams using multiple business systems
Pricing model Paid Paid
Starting price Pricing on request Pricing on request
Free plan Not checked yet Not checked yet
Free trial — —
Deployment Cloud Cloud
Platforms Web Web
Support Phone Email, Tickets
Compliance SOC 2 SOC 2, SSO/SAML, 2FA
Integrations 2 integrations 4 integrations
Built for Small business, Mid-market, Enterprise Small business, Mid-market, Enterprise
Features Loftware Smartflow 5/5 · Artflow 0/5
Artwork proofing ✓ (best) Not checked yet
Approval workflows ✓ (best) Not checked yet
Version control ✓ (best) Not checked yet
Regulatory content ✓ (best) Not checked yet
ERP integrations ✓ (best) Not checked yet
Specs
Supported languages Not checked yet Not checked yet
Our review
Pros
  • Review high-resolution artwork in a browser with comparison and annotation.
  • Route configurable approvals and manage assets and phrase versions centrally.
  • Connect project data and files through SAP, RIMS and APIs.
  • Combines revision tracking, visual proofing, approvals, and project management.
  • Supports artwork files from PDF and AI to Office documents and 3D files.
  • Connects workflows with ERP, PIM, DAM, and TVT systems.
Cons
  • Pricing requires contacting sales.
  • Phrase Library is an optional separately licensed module.
  • The product is focused on packaging artwork and copy workflows.
  • Pricing requires contacting the vendor or requesting a demo.
  • The product is offered as a cloud deployment and web platform.
  • Support is through email and tickets rather than a listed phone channel.
Our verdict

Loftware Smartflow coordinates packaging artwork and pack-copy work from project initiation through review and approval. It is aimed at teams that need shared workflows for artwork, reusable content and regulated review, from small…

Read the review →

Packaging artwork work can involve asset libraries, revisions, reviews, approvals, and coordination across print and brand teams. Artflow brings those activities into a cloud-based platform for brand owners, consumer packaged goods…

Read the review →
  1. Loftware SmartflowLabel and Artwork Management Software 8.8Pricing on request
  2. ArtflowLabel and Artwork Management Software 7.7Pricing on request

Strengths and trade-offs

  • Loftware Smartflow — where it wins

    • Review high-resolution artwork in a browser with comparison and annotation.
    • Route configurable approvals and manage assets and phrase versions centrally.
    • Connect project data and files through SAP, RIMS and APIs.

    Where it doesn't

    • Pricing requires contacting sales.
    • Phrase Library is an optional separately licensed module.
    • The product is focused on packaging artwork and copy workflows.

  • Artflow — where it wins

    • Combines revision tracking, visual proofing, approvals, and project management.
    • Supports artwork files from PDF and AI to Office documents and 3D files.
    • Connects workflows with ERP, PIM, DAM, and TVT systems.

    Where it doesn't

    • Pricing requires contacting the vendor or requesting a demo.
    • The product is offered as a cloud deployment and web platform.
    • Support is through email and tickets rather than a listed phone channel.
  • Loftware Smartflow8.8/10 · Pricing on request

    Artwork proofing, copy versioning and approval workflows in a cloud-based system.

    Visit LoftwareFull verdict →
  • Artflow7.7/10 · Pricing on request

    A connected workspace for packaging assets, proofing, approvals, and artwork workflows.

    Visit ArtflowFull verdict →

More comparisons

All label and artwork management software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update