Head-to-head · Rank Tracking Software
Local Search Grid vs Nightwatch
Local Search Grid leads on 0 checks, Nightwatch on 0, and 4 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreLocal Search Grid · 9.0/10
- Free trialboth
- Most featuresLocal Search Grid · 2 of 3
Local Search Grid scores higher on our rubric for rank tracking software: 9.0 against 8.6 out of 10; our editors rank them #3 and #6.
Local Search Grid is the better fit for local SEO teams needing map-based comparisons. Nightwatch is the better fit for agencies needing multi-engine local tracking.
- Local Search Grid fits best
Local SEO teams needing map-based comparisons
- Nightwatch fits best
Agencies needing multi-engine local tracking
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Side by side
| Feature | Local Search Grid 9.0/10 Visit ↗ | Nightwatch 8.6/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 9.0 | 8.6 |
| Ranking | #3 in Rank Tracking Software | #6 in Rank Tracking Software |
| Best for | Local SEO teams needing map-based comparisons | Agencies needing multi-engine local tracking |
| Pricing model | Paid | Paid |
| Starting price | — | €79/mo |
| Free plan | — | — |
| Free trial | 14 days | 14 days |
| Free trial length | 14 days · no card needed | 14 days · no card needed |
| Deployment | Cloud | Cloud |
| Platforms | Web | Web, Chrome extension |
| Support | Email, Live chat, Docs · 24/7 | Email, Live chat, Docs |
| Integrations | 3 integrations | 3 integrations |
| Built for | Small business, Mid-market, Enterprise | Solo, Small business, Mid-market, Enterprise |
| Features Local Search Grid 2/3 · Nightwatch 0/3 | ||
| Competitor tracking | ✓ (best) | Not checked yet |
| Mobile rank tracking | — | Not checked yet |
| Historical ranking data | ✓ (best) | Not checked yet |
| Specs | ||
| Keyword limit | 100 keywords | Not checked yet |
| Update frequency | Weekly | Not checked yet |
| Location tracking | Local | Not checked yet |
| Search engines | Google Local Finder | Not checked yet |
| Our review | ||
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| Cons |
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| Our verdict | Local Search Grid is a BrightLocal tool for businesses, agencies, and consultants that need to monitor local search visibility across a geographic area. Instead of reducing performance to one city-wide position, it measures rankings at… Read the review → |
Nightwatch is a web-based SEO platform for individuals, agencies, growing teams, and enterprise organizations. Its core offering combines daily keyword rank tracking across Google, Bing, YouTube, Yahoo, DuckDuckGo, and Google Maps with… Read the review → |
Strengths and trade-offs
Local Search Grid — where it wins
- Configurable Google Search and Maps ranking grids
- Competitor comparisons at individual grid points
- Scheduled reports with historical date comparisons
Where it doesn't
- Pricing is presented as price on request
- Web-only platform
- Focused on Google Search and Google Maps
Nightwatch — where it wins
- Tracks rankings daily across six search engines and Google Maps
- Supports city- and ZIP-code-level location tracking
- Combines audits, backlinks, reports, APIs, and AI visibility tracking
Where it doesn't
- No free plan; paid plans start at €79 per month on annual billing
- API access begins with the Professional plan
- Higher keyword, website, and audit limits require higher tiers
- Local Search Grid9.0/10 · 14-day trial
A focused Google Search and Maps tracker for comparing local visibility by location.
Visit siteFull verdict → - Nightwatch8.6/10 · 14-day trial
A multi-engine SEO platform for agencies that need precise local tracking and client reporting.
Visit NightwatchFull verdict →
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All rank tracking software comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update






