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Head-to-head · Marketing Automation Software

HubSpot Landing Pages vs Mautic

  • Updated Oct 2026
  • Both researched from official sources
  • 6 checks side by side
Higher score HubSpot Landing Pages #13 in Marketing Automation Software 8.2/10 Free tools · Starter from $7/mo/seat Free plan✓ 4 of 4 features Visit HubSpot
Mautic #15 in Marketing Automation Software 8.1/10 Free plan · 14-day trial Free planFree trial✓ 4 of 4 features Visit Mautic

HubSpot Landing Pages leads on 0 checks, Mautic on 1, and 5 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreHubSpot Landing Pages · 8.2/10
  • Free planboth
  • Free trialonly Mautic

HubSpot Landing Pages scores higher on our rubric for marketing automation software: 8.2 against 8.1 out of 10; our editors rank them #13 and #15.

On crm integrations, Mautic gives you Multiple where HubSpot Landing Pages offers Native. Mautic leads on included contacts: 50000 contacts versus 1000 contacts.

HubSpot Landing Pages is the better fit for teams wanting free-to-enter CRM-connected automation. Mautic is the better fit for technical teams wanting open-source automation.

  • HubSpot Landing Pages fits best

    Teams wanting free-to-enter CRM-connected automation

  • Mautic fits best

    Technical teams wanting open-source automation

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature HubSpot Landing Pages 8.2/10 Visit ↗ Mautic 8.1/10 Visit ↗
At a glance
Editor score 8.2 8.1
Ranking #13 in Marketing Automation Software #15 in Marketing Automation Software
Best for Teams wanting free-to-enter CRM-connected automation Technical teams wanting open-source automation
Pricing model Free plan + paid Free plan + paid
Starting price Free tools · Starter from $7/mo/seat €247.50/mo
Free plan ✓ ✓
Free trial — 14 days
Features HubSpot Landing Pages 4/4 · Mautic 4/4
Email automation ✓ ✓
Customer journeys ✓ ✓
Lead scoring ✓ ✓
Lead capture forms ✓ ✓
Specs
CRM integrations Native Multiple
Included contacts 1000 contacts 50000 contacts (best)
Our review
Pros
  • Free plan supports lead generation, email, and marketing measurement.
  • Visual workflows support conditional and multi-path branching.
  • Native CRM features connect segmentation, personalization, and lead scoring.
  • Free, open-source platform with self-hosted deployment
  • Campaign workflows, lead scoring, forms, and tracking in one suite
  • REST API, plugins, and CRM integrations support customization
Cons
  • The Free plan is limited to up to 2 users.
  • Professional costs $890 per month, while Enterprise costs $3,600 per month.
  • Professional and Enterprise onboarding fees are additional.
  • Managed hosting is handled separately through hosting providers
  • Technical teams may need to manage self-hosted deployment
  • CRM integration breadth is narrower than leading hosted products
Our verdict

HubSpot Marketing Hub is marketing automation software for teams and businesses that need to generate, engage, qualify, and nurture leads. It combines automated email nurturing, bulk marketing campaigns, forms, visual workflows, lead…

Read the review →

Mautic is a free, open-source marketing automation suite for organizations that need more control over deployment and customization. It is aimed particularly at technical teams managing email and multichannel campaigns, contact…

Read the review →
  1. HubSpot Landing PagesMarketing Automation Software 8.2Free tools · Starter from $7/mo/seat
  2. MauticMarketing Automation Software 8.1Free plan · 14-day trial

Strengths and trade-offs

  • HubSpot Landing Pages — where it wins

    • Free plan supports lead generation, email, and marketing measurement.
    • Visual workflows support conditional and multi-path branching.
    • Native CRM features connect segmentation, personalization, and lead scoring.

    Where it doesn't

    • The Free plan is limited to up to 2 users.
    • Professional costs $890 per month, while Enterprise costs $3,600 per month.
    • Professional and Enterprise onboarding fees are additional.

  • Mautic — where it wins

    • Free, open-source platform with self-hosted deployment
    • Campaign workflows, lead scoring, forms, and tracking in one suite
    • REST API, plugins, and CRM integrations support customization

    Where it doesn't

    • Managed hosting is handled separately through hosting providers
    • Technical teams may need to manage self-hosted deployment
    • CRM integration breadth is narrower than leading hosted products
  • HubSpot Landing Pages8.2/10 · Free tools · Starter from $7/mo/seat

    A CRM-connected automation platform with a free entry point and costly advanced tiers.

    Visit HubSpotFull verdict →
  • Mautic8.1/10 · Free plan · 14-day trial

    A flexible self-hosted automation suite with strong workflow and API capabilities.

    Visit MauticFull verdict →

All marketing automation software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update