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Head-to-head · Social Media Hashtag Tracking Software

HashtagsForLikes vs Media Watcher

  • Updated Sep 2026
  • Both researched from official sources
  • 5 checks side by side
Higher score HashtagsForLikes #7 in Social Media Hashtag Tracking Software 7.3/10 Free plan · paid from $19/mo · 7-day trial Free plan✓ 3 of 3 features Try HashtagsForLikes
Media Watcher #8 in Social Media Hashtag Tracking Software 7.2/10 From $230/mo (annual) ✓ 3 of 3 features Visit Media Watcher

HashtagsForLikes leads on 2 checks, Media Watcher on 0, and 3 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreHashtagsForLikes · 7.3/10
  • Lowest starting priceHashtagsForLikes · $19/mo
  • Free planonly HashtagsForLikes

HashtagsForLikes scores higher on our rubric for social media hashtag tracking software: 7.3 against 7.2 out of 10; our editors rank them #7 and #8.

HashtagsForLikes offers free plan; Media Watcher doesn't. HashtagsForLikes is cheaper to start at $19/mo against $230/mo.

HashtagsForLikes is the better fit for budget hashtag discovery and campaigns. Media Watcher is the better fit for enterprise hashtag and media monitoring.

  • HashtagsForLikes fits best

    Budget hashtag discovery and campaigns

  • Media Watcher fits best

    Enterprise hashtag and media monitoring

Advertiser disclosure: iTechGuides is reader-supported. We may earn a commission when you click some links. How we rank.

Side by side

Feature HashtagsForLikes 7.3/10 Visit ↗ Media Watcher 7.2/10 Visit ↗
At a glance
Editor score 7.3 7.2
Ranking #7 in Social Media Hashtag Tracking Software #8 in Social Media Hashtag Tracking Software
Best for Budget hashtag discovery and campaigns Enterprise hashtag and media monitoring
Pricing model Free plan + paid Paid
Starting price $19/mo (best) $230/mo
Free plan ✓ (best) —
Free trial — —
Deployment Cloud Cloud
Platforms Web Web
Built for Solo, Small business, Mid-market Small business, Mid-market, Enterprise
Features HashtagsForLikes 3/3 · Media Watcher 3/3
Hashtag discovery ✓ ✓
Campaign tracking ✓ ✓
Competitor tracking ✓ ✓
Specs
Networks supported 2 networks Not published
Tracked hashtags Not published Not published
Historical data Not published Not published
Data export Not published Not published
Our review
Pros
  • Free plan includes searches, scoring, copying, and five saved campaigns
  • Pro adds trend analytics, AI suggestions, and unlimited searches
  • Agency includes API access, team seats, and white-label CSV reports
  • Tracks campaign, brand, product, and competitor hashtags
  • Combines sentiment, volume, alerts, discovery, and reporting
  • Offers REST API access plus Slack and Microsoft Teams integrations
Cons
  • Coverage is limited to Instagram and TikTok
  • Free plan limits daily searches and saved campaigns
  • The service is available through the web platform
  • Starts at $230 per month with annual billing
  • Advanced capabilities require higher-priced plans
  • Enterprise features begin at $1,000 per month
Our verdict

HashtagsForLikes is a web-based hashtag research and tracking tool for content creators, small businesses, and marketing agencies. It supports Instagram and TikTok, combining keyword-based hashtag search with competition difficulty…

Read the review →

Media Watcher is a media intelligence and social listening platform for brands, PR teams, marketers, agencies, and enterprises. Its real-time hashtag tracker covers campaign, brand, product, and competitor hashtags across social media and…

Read the review →
  1. HashtagsForLikesSocial Media Hashtag Tracking Software 7.3Free plan · paid from $19/mo · 7-day trial
  2. Media WatcherSocial Media Hashtag Tracking Software 7.2From $230/mo (annual)

Strengths and trade-offs

  • HashtagsForLikes — where it wins

    • Free plan includes searches, scoring, copying, and five saved campaigns
    • Pro adds trend analytics, AI suggestions, and unlimited searches
    • Agency includes API access, team seats, and white-label CSV reports

    Where it doesn't

    • Coverage is limited to Instagram and TikTok
    • Free plan limits daily searches and saved campaigns
    • The service is available through the web platform

  • Media Watcher — where it wins

    • Tracks campaign, brand, product, and competitor hashtags
    • Combines sentiment, volume, alerts, discovery, and reporting
    • Offers REST API access plus Slack and Microsoft Teams integrations

    Where it doesn't

    • Starts at $230 per month with annual billing
    • Advanced capabilities require higher-priced plans
    • Enterprise features begin at $1,000 per month
  • HashtagsForLikes7.3/10 · Free plan · paid from $19/mo · 7-day trial

    A budget-friendly web tool for hashtag discovery, tracking, and campaign planning.

    Try HashtagsForLikesFull verdict →
  • Media Watcher7.2/10 · From $230/mo (annual)

    A broad media-monitoring suite for enterprises that need real-time hashtag intelligence.

    Visit Media WatcherFull verdict →

More comparisons

All social media hashtag tracking software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026

Last updated · How we research and update