Head-to-head · Keyword Research Tools
Google Keyword Planner vs QuestionDB
Google Keyword Planner leads on 0 checks, QuestionDB on 0, and 7 are even. Who comes out ahead on the 7 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreGoogle Keyword Planner · 9.3/10
- Free planboth
- Most featuresQuestionDB · 5 of 6
Google Keyword Planner scores higher on our rubric for keyword research tools: 9.3 against 8.9 out of 10; our editors rank them #2 and #5.
Google Keyword Planner is the better fit for free Google Ads keyword planning. QuestionDB is the better fit for affordable question-led keyword research.
- Google Keyword Planner fits best
Free Google Ads keyword planning
- QuestionDB fits best
Affordable question-led keyword research
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Side by side
| Feature | Google Keyword Planner 9.3/10 Visit ↗ | QuestionDB 8.9/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 9.3 | 8.9 |
| Ranking | #2 in Keyword Research Tools | #5 in Keyword Research Tools |
| Best for | Free Google Ads keyword planning | Affordable question-led keyword research |
| Pricing model | Free | Free plan + paid |
| Starting price | Free plan | $9.99/mo |
| Free plan | ✓ | ✓ |
| Free trial | — | — |
| Deployment | Cloud | Cloud |
| Platforms | Web | Web |
| Support | Docs | |
| Built for | Small business, Mid-market, Enterprise | Solo, Small business, Enterprise |
| Features Google Keyword Planner 4/6 · QuestionDB 5/6 | ||
| Keyword difficulty | ✓ | ✓ |
| Search volume data | ✓ | ✓ |
| Search intent data | Not checked yet | ✓ (best) |
| SERP analysis | Not checked yet | ✓ (best) |
| Competitor keywords | ✓ | ✓ |
| API access | ✓ (best) | Not checked yet |
| Specs | ||
| Keyword results limit | Not checked yet | Not checked yet |
| Our review | ||
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| Cons |
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| Our verdict | Google Keyword Planner is a web-based keyword research and forecasting tool for advertisers planning Google Search campaigns. It generates ideas from keywords, phrases, URLs, or entire websites, then reports average monthly search volume,… Read the review → |
QuestionDB is a web-based SEO research tool for marketers, content creators, and businesses planning search-focused content. Its central use case is finding the questions people ask, then evaluating related opportunities with search… Read the review → |
Strengths and trade-offs
Google Keyword Planner — where it wins
- Free access to keyword ideas, search volume, competition, and bid estimates
- Forecast clicks, impressions, and conversions for keyword plans
- Supports geographic, language, network, trend, and Google Ads API workflows
Where it doesn't
- Requires Google Ads account setup and billing information
- Focused on Google Search campaign planning rather than full SEO research
- Does not provide search intent or SERP analysis
QuestionDB — where it wins
- Finds questions across Google, People Also Ask, Reddit, and Quora
- Combines volume, CPC, difficulty, trends, SERP, and intent data
- Includes ranking analysis, AI extraction, and CSV or image export
Where it doesn't
- Free access is limited to 5 searches per month
- Paid plans cap monthly searches at 100, 400, or 1000
- Available through the web, with no documented API offering
- Google Keyword Planner9.3/10 · Free plan
A free Google Ads planning tool with keyword metrics, forecasts, targeting, and API access.
Open Keyword PlannerFull verdict → - QuestionDB8.9/10 · Free plan
A low-cost SEO research tool built around questions, search data, and content discovery.
Visit QuestionDBFull verdict →
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update






