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Head-to-head · Keyword Research Tools

Google Keyword Planner vs Marketing Miner

  • Updated Oct 2026
  • Both researched from official sources
  • 6 checks side by side
Higher score Google Keyword Planner #2 in Keyword Research Tools 9.3/10 Free plan Free plan✓ 4 of 6 features Open Keyword Planner
Marketing Miner #4 in Keyword Research Tools 9.0/10 Free plan Free plan✓ 5 of 6 features Try Marketing Miner

Google Keyword Planner leads on 0 checks, Marketing Miner on 0, and 6 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreGoogle Keyword Planner · 9.3/10
  • Free planboth
  • Most featuresMarketing Miner · 5 of 6

Google Keyword Planner scores higher on our rubric for keyword research tools: 9.3 against 9.0 out of 10; our editors rank them #2 and #4.

Google Keyword Planner is the better fit for free Google Ads keyword planning. Marketing Miner is the better fit for affordable SEO teams needing bulk workflows.

  • Google Keyword Planner fits best

    Free Google Ads keyword planning

  • Marketing Miner fits best

    Affordable SEO teams needing bulk workflows

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Google Keyword Planner 9.3/10 Visit ↗ Marketing Miner 9.0/10 Visit ↗
At a glance
Editor score 9.3 9.0
Ranking #2 in Keyword Research Tools #4 in Keyword Research Tools
Best for Free Google Ads keyword planning Affordable SEO teams needing bulk workflows
Pricing model Free Free plan + paid
Starting price Free plan €19/mo
Free plan ✓ ✓
Free trial — —
Deployment Cloud Cloud
Platforms Web Web
Support Docs Email, Docs
Built for Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features Google Keyword Planner 4/6 · Marketing Miner 5/6
Keyword difficulty ✓ ✓
Search volume data ✓ ✓
Search intent data Not checked yet Not checked yet
SERP analysis Not checked yet ✓ (best)
Competitor keywords ✓ ✓
API access ✓ ✓
Specs
Keyword results limit Not checked yet Not checked yet
Our review
Pros
  • Free access to keyword ideas, search volume, competition, and bid estimates
  • Forecast clicks, impressions, and conversions for keyword plans
  • Supports geographic, language, network, trend, and Google Ads API workflows
  • Free Minee plan covers core keyword and visibility workflows.
  • Bulk processing, audits, rank tracking and SERP analysis support SEO operations.
  • API, MCP, Looker Studio, ChatGPT, Claude and Claude Code access.
Cons
  • Requires Google Ads account setup and billing information
  • Focused on Google Search campaign planning rather than full SEO research
  • Does not provide search intent or SERP analysis
  • Minee limits tracking to 10 keywords and 500 credits.
  • Starter caps usage at 500 tracked keywords and 1,000 credits.
  • Paid plans are monthly and prices exclude VAT.
Our verdict

Google Keyword Planner is a web-based keyword research and forecasting tool for advertisers planning Google Search campaigns. It generates ideas from keywords, phrases, URLs, or entire websites, then reports average monthly search volume,…

Read the review →

Marketing Miner is a cloud SEO and search-data platform for e-commerce owners, marketers, SEO specialists, agencies and businesses. Its toolkit covers keyword search volume and suggestions, difficulty and competitiveness metrics, trends,…

Read the review →
  1. Google Keyword PlannerKeyword Research Tools 9.3Free plan
  2. Marketing MinerKeyword Research Tools 9.0Free plan

Strengths and trade-offs

  • Google Keyword Planner — where it wins

    • Free access to keyword ideas, search volume, competition, and bid estimates
    • Forecast clicks, impressions, and conversions for keyword plans
    • Supports geographic, language, network, trend, and Google Ads API workflows

    Where it doesn't

    • Requires Google Ads account setup and billing information
    • Focused on Google Search campaign planning rather than full SEO research
    • Does not provide search intent or SERP analysis

  • Marketing Miner — where it wins

    • Free Minee plan covers core keyword and visibility workflows.
    • Bulk processing, audits, rank tracking and SERP analysis support SEO operations.
    • API, MCP, Looker Studio, ChatGPT, Claude and Claude Code access.

    Where it doesn't

    • Minee limits tracking to 10 keywords and 500 credits.
    • Starter caps usage at 500 tracked keywords and 1,000 credits.
    • Paid plans are monthly and prices exclude VAT.

More comparisons

All keyword research tools comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update