Format vs 22Slides

Format9.0Visit 22Slides8.2Visit

Higher score Format #3 in Photography Website Builders 9.0/10 14-day trial Free trial✓ 1 of 6 features Visit Format

vs

22Slides #7 in Photography Website Builders 8.2/10 From $10/mo (annual) · 30-day trial Free trial✓ 1 of 6 features Visit 22Slides

• Format fits best

  Portfolio-focused photographers using Lightroom

• 22Slides fits best

  Design-led portfolios without commerce needs

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Side by side

Feature	Format 9.0/10 Visit ↗	22Slides 8.2/10 Visit ↗
At a glance
Editor score	9.0	8.2
Ranking	#3 in Photography Website Builders	#7 in Photography Website Builders
Best for	Portfolio-focused photographers using Lightroom	Design-led portfolios without commerce needs
Pricing model	Paid	Paid
Starting price	14-day trial	$10/mo
Free plan	—	—
Free trial	14 days	30 days
Free trial length	14 days · no card needed	30 days · no card needed
Deployment	Cloud, Mobile	Cloud
Platforms	Web, iOS, Android	Web
Support	Email, Live chat, Docs	Email, Docs
Compliance	2FA	GDPR
Integrations	5 integrations	7 integrations
Built for	Solo, Small business	Solo, Small business
Features Format 1/6 · 22Slides 1/6
Client galleries	Not checked yet	Not checked yet
Print sales	Not checked yet	Not checked yet
Proofing tools	Not checked yet	Not checked yet
Digital downloads	Not checked yet	Not checked yet
Booking forms	Not checked yet	Not checked yet
Custom domain	✓	✓
Our review
Pros	Lightroom integration supports a photography-focused workflow Client galleries include feedback, favorites, downloads, and watermarking Plans combine portfolios, video, commerce, SEO, and custom domains	Two responsive websites per account with hosting and a domain Flexible page and gallery layouts with image resizing Private pages, SEO structure, custom code, and analytics support
Cons	Basic limits sites to 10 pages and 70 high-resolution images Online stores are unavailable on the Basic plan Website content generally cannot be exported as code	No commerce features for selling products or services No complete client proofing, commenting, or approval workflow Videos are embedded from YouTube or Vimeo rather than hosted directly
Our verdict	Format is a hosted website builder for photographers and creative professionals who need more than a portfolio homepage. Its responsive templates and visual editor support custom pages with images, text, forms, embeds, audio, and video.… Read the review →	22Slides is a hosted website builder for photographers and other creatives who want to publish image-heavy portfolio sites without building from scratch. It supports responsive portfolio websites, mix-and-match page and gallery layouts,… Read the review →

Strengths and trade-offs

• Format — where it wins

  • Lightroom integration supports a photography-focused workflow
  • Client galleries include feedback, favorites, downloads, and watermarking
  • Plans combine portfolios, video, commerce, SEO, and custom domains

  Where it doesn't

  • Basic limits sites to 10 pages and 70 high-resolution images
  • Online stores are unavailable on the Basic plan
  • Website content generally cannot be exported as code

• 22Slides — where it wins

  • Two responsive websites per account with hosting and a domain
  • Flexible page and gallery layouts with image resizing
  • Private pages, SEO structure, custom code, and analytics support

  Where it doesn't

  • No commerce features for selling products or services
  • No complete client proofing, commenting, or approval workflow
  • Videos are embedded from YouTube or Vimeo rather than hosted directly

• Format9.0/10 · 14-day trial

  A polished portfolio, proofing, commerce, and Lightroom workflow in one hosted platform.

  Visit FormatFull verdict →
• 22Slides8.2/10 · From $10/mo (annual) · 30-day trial

  A flexible portfolio builder for photographers who do not need commerce or proofing.

  Visit 22SlidesFull verdict →