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Head-to-head · WordPress Page Builders

Elementor vs WPBakery Page Builder

  • Updated Oct 2026
  • Both researched from official sources
  • 1 check side by side
Higher score Elementor #1 in WordPress Page Builders 9.3/10 Free plan Free plan✓ 0 of 5 features Visit Elementor

Elementor leads on 1 check, WPBakery Page Builder on 0, and 0 are even. Who comes out ahead on the 1 yes/no, price and count check where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreElementor · 9.3/10
  • Free planonly Elementor

Elementor scores higher on our rubric for wordpress page builders: 9.3 against 8.2 out of 10; our editors rank them #1 and #7.

Elementor offers free plan; WPBakery Page Builder doesn't.

Elementor is the better fit for broad WordPress sites with AI and marketing needs. WPBakery Page Builder is the better fit for legacy-style builder with SEO and code controls.

  • Elementor fits best

    Broad WordPress sites with AI and marketing needs

  • WPBakery Page Builder fits best

    Legacy-style builder with SEO and code controls

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Elementor 9.3/10 Visit ↗ WPBakery Page Builder 8.2/10 Visit ↗
At a glance
Editor score 9.3 8.2
Ranking #1 in WordPress Page Builders #7 in WordPress Page Builders
Best for Broad WordPress sites with AI and marketing needs Legacy-style builder with SEO and code controls
Pricing model Free plan + paid Paid
Starting price — $82/site one-time
Free plan ✓ (best) —
Free trial — —
Money-back guarantee 30 days 15 days
Deployment Self-hosted, Cloud Self-hosted
Support Live chat, Tickets, Docs Tickets, Community, Docs
Integrations 1,000+ integrations 9 integrations
Built for Solo, Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features Elementor 0/5 · WPBakery Page Builder 0/5
Theme builder Not checked yet Not checked yet
Responsive controls Not checked yet Not checked yet
Dynamic content Not checked yet Not checked yet
WooCommerce tools Not checked yet Not checked yet
Popup builder Not checked yet Not checked yet
Specs
Template count Not checked yet Not checked yet
Our review
Pros
  • Visual editing with theme, form, popup, and dynamic-content tools
  • AI can generate copy, images, layouts, and code
  • Integrates with WooCommerce, Mailchimp, HubSpot, Zapier, and ACF
  • Frontend and backend editors with responsive design controls
  • Built-in SEO toolkit, reusable layouts, and 50+ content elements
  • Lifetime licenses with multi-site options and free updates
Cons
  • Advanced builders and workflow features are reserved for paid plans
  • Its platform focus is WordPress and compatible hosting
  • It is a general website builder, not a legal-industry-specific product
  • No free plan; licenses start at $82 one time
  • Self-hosted WordPress only
  • Forms depend on compatible plugins or add-ons
Our verdict

Elementor is a visual website builder for WordPress, aimed at individuals, businesses, freelancers, and agencies. Its drag-and-drop editor supports responsive design controls, while the Theme Builder handles headers, footers, and…

Read the review →

WPBakery Page Builder is a paid WordPress plugin for creating responsive pages, posts, portfolios, and custom layouts without coding. It suits WordPress site owners, designers, agencies, and developers who want both frontend inline editing…

Read the review →
  1. ElementorWordPress Page Builders 9.3Free plan
  2. WPBakery Page BuilderWordPress Page Builders 8.2Paid

Strengths and trade-offs

  • Elementor — where it wins

    • Visual editing with theme, form, popup, and dynamic-content tools
    • AI can generate copy, images, layouts, and code
    • Integrates with WooCommerce, Mailchimp, HubSpot, Zapier, and ACF

    Where it doesn't

    • Advanced builders and workflow features are reserved for paid plans
    • Its platform focus is WordPress and compatible hosting
    • It is a general website builder, not a legal-industry-specific product
  • WPBakery Page Builder — where it wins

    • Frontend and backend editors with responsive design controls
    • Built-in SEO toolkit, reusable layouts, and 50+ content elements
    • Lifetime licenses with multi-site options and free updates

    Where it doesn't

    • No free plan; licenses start at $82 one time
    • Self-hosted WordPress only
    • Forms depend on compatible plugins or add-ons

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update