Head-to-head · Nonprofit Donor Prospecting Software
Dataro vs Gratona Donor Intelligence
Dataro leads on 1 check, Gratona Donor Intelligence on 0, and 5 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreDataro · 8.0/10
- Most featuresDataro · 5 of 5
Dataro scores higher on our rubric for nonprofit donor prospecting software: 8.0 against 6.8 out of 10; our editors rank them #4 and #8.
Dataro offers affinity screening; Gratona Donor Intelligence doesn't publish it.
Dataro is the better fit for large teams needing predictive fundraising workflows. Gratona Donor Intelligence is the better fit for international teams needing research plus operations.
- Dataro fits best
Large teams needing predictive fundraising workflows
- Gratona Donor Intelligence fits best
International teams needing research plus operations
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Side by side
| Feature | Dataro 8.0/10 Visit ↗ | Gratona Donor Intelligence 6.8/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 8.0 | 6.8 |
| Ranking | #4 in Nonprofit Donor Prospecting Software | #8 in Nonprofit Donor Prospecting Software |
| Best for | Large teams needing predictive fundraising workflows | International teams needing research plus operations |
| Pricing model | Paid | Paid |
| Starting price | Not published | $750/mo |
| Free plan | — | — |
| Free trial | — | — |
| Deployment | Cloud | Cloud |
| Platforms | Web | Web |
| Support | Email, Tickets, Docs | Email, Live chat |
| Compliance | SOC 2, GDPR | GDPR |
| Integrations | 16 integrations | 13 integrations |
| Built for | Small business, Mid-market, Enterprise | Small business, Mid-market, Enterprise |
| Features Dataro 5/5 · Gratona Donor Intelligence 4/5 | ||
| Wealth screening | ✓ | ✓ |
| Affinity screening | ✓ (best) | Not published |
| Prospect scoring | ✓ | ✓ |
| Engagement signals | ✓ | ✓ |
| CRM integration | ✓ | ✓ |
| Specs | ||
| Data coverage | Us | Not published |
| Screening limit | 300 prospects | Not published |
| Our review | ||
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| Our verdict | Dataro is a cloud fundraising intelligence platform for nonprofit fundraising teams. It analyzes donor and prospect data to produce ranked recommendations about who to focus on, who to engage, and what to do next. Its ProspectAI feature… Read the review → |
Gratona Donor Intelligence adds prospect research to Gratona’s nonprofit CRM. It is designed for development directors, major-gifts officers, fundraising coordinators, and nonprofit teams that want donor intelligence connected to daily… Read the review → |
Strengths and trade-offs
Dataro — where it wins
- Predictive scoring ranks prospects by capacity, affinity, recency, and fit.
- Integrates with nonprofit CRMs, marketing platforms, and data warehouses.
- Bulk CSV research and audience exports support larger fundraising workflows.
Where it doesn't
- Essentials includes 300 prospect research credits per year.
- The $15,000 annual entry price suits larger budgets.
- ProspectAI currently supports US-based records only.
Gratona Donor Intelligence — where it wins
- Wealth snapshots, capacity estimates, and tiered ask calculations
- Evidence, confidence cues, and 90-day profile refresh indicators
- CRM, API, mobile, payment, and automation integrations
Where it doesn't
- Launch starts at $750 per month or $9,000 per year
- Advanced workflows and write access require Scale
- Affinity clustering is described as an AI roadmap feature
- Dataro8.0/10 · From $15,000/yr
A donor prospecting platform for predictive scoring, research, and ranked fundraising recommendations.
Visit DataroFull verdict → - Gratona Donor Intelligence6.8/10 · From $750/mo
A CRM-native research layer for nonprofit teams managing international donor pipelines.
Visit GratonaFull verdict →
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All nonprofit donor prospecting software comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026
Last updated · How we research and update






