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Head-to-head · Sales Funnel Builders

ClickFunnels vs FunnelKit

  • Updated Oct 2026
  • Both researched from official sources
  • 6 checks side by side
Higher score ClickFunnels #5 in Sales Funnel Builders 9.0/10 14-day trial Free trial✓ 5 of 5 features Visit ClickFunnels
FunnelKit #8 in Sales Funnel Builders 8.7/10 Free plan Free plan✓ 0 of 5 features Visit FunnelKit

ClickFunnels leads on 0 checks, FunnelKit on 1, and 5 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreClickFunnels · 9.0/10
  • Free planonly FunnelKit
  • Free trialonly ClickFunnels
  • Most featuresClickFunnels · 5 of 5

ClickFunnels scores higher on our rubric for sales funnel builders: 9.0 against 8.7 out of 10; our editors rank them #5 and #8.

FunnelKit offers free plan; ClickFunnels doesn't.

ClickFunnels is the better fit for established all-in-one funnel businesses. FunnelKit is the better fit for wooCommerce stores needing advanced funnels.

  • ClickFunnels fits best

    Established all-in-one funnel businesses

  • FunnelKit fits best

    WooCommerce stores needing advanced funnels

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature ClickFunnels 9.0/10 Visit ↗ FunnelKit 8.7/10 Visit ↗
At a glance
Editor score 9.0 8.7
Ranking #5 in Sales Funnel Builders #8 in Sales Funnel Builders
Best for Established all-in-one funnel businesses WooCommerce stores needing advanced funnels
Pricing model Paid Free plan + paid
Starting price $97/mo $129/yr
Free plan — ✓ (best)
Free trial 14 days —
Deployment Cloud Self-hosted
Platforms Web Web
Integrations 3 integrations 60+ integrations
Features ClickFunnels 5/5 · FunnelKit 0/5
Built-in checkout ✓ (best) Not checked yet
Upsells and order bumps ✓ (best) Not checked yet
Email automation ✓ (best) Not checked yet
A/B testing ✓ (best) Not checked yet
Custom domains ✓ (best) Not checked yet
Specs
Funnel limit Not checked yet Not checked yet
Our review
Pros
  • Combines page building, checkout, upsells, email automation, and A/B testing
  • Adds stores, courses, memberships, and communities alongside funnels
  • Offers API and webhooks, plus Stripe, PayPal, and Zapier integrations
  • Customizes checkout and adds order bumps, upsells, and downsells.
  • Plus adds funnel analytics and A/B testing for funnel components.
  • Professional adds email tools and unlimited marketing automations.
Cons
  • No free plan; monthly plans start at $97
  • Monthly contact, email, workspace, team, and course limits vary by plan
  • Launch's unlimited-funnel claim is labeled limited time
  • Built for WordPress and WooCommerce rather than a standalone funnel platform.
  • Basic lacks the funnel analytics and A/B testing listed for Plus.
  • Annual prices are per site on Basic; renewals are charged at full price.
Our verdict

ClickFunnels brings funnel and landing-page building together with checkout, payment tools, upsells, order bumps, email marketing, automated workflows, A/B testing, and analytics. It also covers stores, courses, memberships, and…

Read the review →

FunnelKit is a WordPress and WooCommerce plugin suite for shaping the path from store visit to purchase and follow-up. It is aimed at WooCommerce store owners, course creators, marketers, and agencies managing WordPress sites. Its focus is…

Read the review →
  1. ClickFunnelsSales Funnel Builders 9.014-day trial
  2. FunnelKitSales Funnel Builders 8.7Free plan

Strengths and trade-offs

  • ClickFunnels — where it wins

    • Combines page building, checkout, upsells, email automation, and A/B testing
    • Adds stores, courses, memberships, and communities alongside funnels
    • Offers API and webhooks, plus Stripe, PayPal, and Zapier integrations

    Where it doesn't

    • No free plan; monthly plans start at $97
    • Monthly contact, email, workspace, team, and course limits vary by plan
    • Launch's unlimited-funnel claim is labeled limited time

  • FunnelKit — where it wins

    • Customizes checkout and adds order bumps, upsells, and downsells.
    • Plus adds funnel analytics and A/B testing for funnel components.
    • Professional adds email tools and unlimited marketing automations.

    Where it doesn't

    • Built for WordPress and WooCommerce rather than a standalone funnel platform.
    • Basic lacks the funnel analytics and A/B testing listed for Plus.
    • Annual prices are per site on Basic; renewals are charged at full price.

More comparisons

All sales funnel builders comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update