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Head-to-head · Sales Funnel Builders

Autonnel vs ClickFunnels

  • Updated Oct 2026
  • Both researched from official sources
  • 7 checks side by side
Higher score Autonnel #1 in Sales Funnel Builders 9.4/10 Free plan Free plan✓ 5 of 5 features Visit Autonnel
ClickFunnels #5 in Sales Funnel Builders 9.0/10 14-day trial Free trial✓ 5 of 5 features Visit ClickFunnels

Autonnel leads on 2 checks, ClickFunnels on 0, and 5 are even. Who comes out ahead on the 7 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreAutonnel · 9.4/10
  • Lowest starting priceAutonnel · $29/mo
  • Free planonly Autonnel
  • Free trialonly ClickFunnels

Autonnel scores higher on our rubric for sales funnel builders: 9.4 against 9.0 out of 10; our editors rank them #1 and #5.

Autonnel offers free plan; ClickFunnels doesn't. Autonnel is cheaper to start at $29/mo against $97/mo.

Autonnel is the better fit for teams that want self-hosted funnel control. ClickFunnels is the better fit for established all-in-one funnel businesses.

  • Autonnel fits best

    Teams that want self-hosted funnel control

  • ClickFunnels fits best

    Established all-in-one funnel businesses

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Autonnel 9.4/10 Visit ↗ ClickFunnels 9.0/10 Visit ↗
At a glance
Editor score 9.4 9.0
Ranking #1 in Sales Funnel Builders #5 in Sales Funnel Builders
Best for Teams that want self-hosted funnel control Established all-in-one funnel businesses
Pricing model Free plan + paid Paid
Starting price $29/mo (best) $97/mo
Free plan ✓ (best) —
Free trial — 14 days
Deployment Cloud, Self-hosted Cloud
Platforms Web Web
Integrations 9 integrations 3 integrations
Features Autonnel 5/5 · ClickFunnels 5/5
Built-in checkout ✓ ✓
Upsells and order bumps ✓ ✓
Email automation ✓ ✓
A/B testing ✓ ✓
Custom domains ✓ ✓
Specs
Funnel limit Not checked yet Not checked yet
Our review
Pros
  • Self-hosted edition is free and Apache-2.0 licensed
  • Includes checkout, one-click upsells, and funnel-level A/B testing
  • Shopify, WooCommerce, and Picocart adapters plus REST API and MCP server
  • Combines page building, checkout, upsells, email automation, and A/B testing
  • Adds stores, courses, memberships, and communities alongside funnels
  • Offers API and webhooks, plus Stripe, PayPal, and Zapier integrations
Cons
  • Self-hosting means teams manage their own deployment
  • Managed Cloud starts at $29 per month
  • Enterprise features such as SSO/SAML and dedicated resources require Enterprise
  • No free plan; monthly plans start at $97
  • Monthly contact, email, workspace, team, and course limits vary by plan
  • Launch's unlimited-funnel claim is labeled limited time
Our verdict

Autonnel is an open-source funnel builder for e-commerce teams and store operators who want control over landing pages, checkout, and post-purchase flows. It supports AI-generated pages with editable components, payment forms, one-click…

Read the review →

ClickFunnels brings funnel and landing-page building together with checkout, payment tools, upsells, order bumps, email marketing, automated workflows, A/B testing, and analytics. It also covers stores, courses, memberships, and…

Read the review →
  1. AutonnelSales Funnel Builders 9.4Free plan
  2. ClickFunnelsSales Funnel Builders 9.014-day trial

Strengths and trade-offs

  • Autonnel — where it wins

    • Self-hosted edition is free and Apache-2.0 licensed
    • Includes checkout, one-click upsells, and funnel-level A/B testing
    • Shopify, WooCommerce, and Picocart adapters plus REST API and MCP server

    Where it doesn't

    • Self-hosting means teams manage their own deployment
    • Managed Cloud starts at $29 per month
    • Enterprise features such as SSO/SAML and dedicated resources require Enterprise

  • ClickFunnels — where it wins

    • Combines page building, checkout, upsells, email automation, and A/B testing
    • Adds stores, courses, memberships, and communities alongside funnels
    • Offers API and webhooks, plus Stripe, PayPal, and Zapier integrations

    Where it doesn't

    • No free plan; monthly plans start at $97
    • Monthly contact, email, workspace, team, and course limits vary by plan
    • Launch's unlimited-funnel claim is labeled limited time

More comparisons

All sales funnel builders comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update