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Head-to-head · Social Listening Tools

Cision vs Synthesio

  • Updated Oct 2026
  • Both researched from official sources
  • 1 check side by side
Higher score Cision #3 in Social Listening Tools 9.2/10 Pricing on request ✓ 1 of 4 features Visit Cision
Synthesio #6 in Social Listening Tools 8.7/10 Pricing on request ✓ 1 of 4 features Visit Synthesio

Cision leads on 0 checks, Synthesio on 0, and 1 is even. Who comes out ahead on the 1 yes/no, price and count check where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreCision · 9.2/10

Cision scores higher on our rubric for social listening tools: 9.2 against 8.7 out of 10; our editors rank them #3 and #6.

Cision is the better fit for organizations combining social and media monitoring. Synthesio is the better fit for mid-market and enterprise insight programs.

  • Cision fits best

    Organizations combining social and media monitoring

  • Synthesio fits best

    Mid-market and enterprise insight programs

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Side by side

Feature Cision 9.2/10 Visit ↗ Synthesio 8.7/10 Visit ↗
At a glance
Editor score 9.2 8.7
Ranking #3 in Social Listening Tools #6 in Social Listening Tools
Best for Organizations combining social and media monitoring Mid-market and enterprise insight programs
Pricing model Paid Paid
Starting price Pricing on request Pricing on request
Free plan Not checked yet Not checked yet
Free trial — —
Deployment Cloud, Mobile Cloud
Platforms Web, iOS Web
Features Cision 1/4 · Synthesio 1/4
Sentiment analysis ✓ ✓
Real-time alerts Not checked yet Not checked yet
Boolean queries Not checked yet Not checked yet
Report exports Not checked yet Not checked yet
Specs
Coverage scope Not checked yet Not checked yet
Historical data Not checked yet Not checked yet
Included team seats Not checked yet Not checked yet
Our review
Pros
  • Monitors major social networks, blogs, forums, news and traditional media
  • Boolean filters, sentiment overrides and competitor benchmarking support analysis
  • Alerts, reports, publishing and exports cover ongoing communications workflows
  • Monitors social, search, reviews, forums, news, and other digital sources
  • Combines topic clustering, sentiment, audience, and influencer analysis
  • Offers real-time crisis alerts and API access to mentions and analytics
Cons
  • Pricing requires a sales consultation rather than self-serve checkout
  • Historical-data availability varies by media type and package
  • Breadth may exceed the needs of teams seeking simple social monitoring
  • Access is presented through a demo or sales contact
  • Its stated fit is mid-market and enterprise rather than smaller teams
  • Support channels list documentation
Our verdict

CisionOne combines social listening and media intelligence for public relations, communications, and marketing teams. It monitors conversations across Facebook, Instagram, X, YouTube, Reddit, Bluesky, blogs, forums, online news, and other…

Read the review →

Synthesio is an AI-enabled consumer intelligence platform from Ipsos for brands, agencies, marketing teams, and insight professionals. It gathers and analyzes online conversations and behavioral signals across social networks, search…

Read the review →
  1. CisionSocial Listening Tools 9.2Pricing on request
  2. SynthesioSocial Listening Tools 8.7Pricing on request

Strengths and trade-offs

  • Cision — where it wins

    • Monitors major social networks, blogs, forums, news and traditional media
    • Boolean filters, sentiment overrides and competitor benchmarking support analysis
    • Alerts, reports, publishing and exports cover ongoing communications workflows

    Where it doesn't

    • Pricing requires a sales consultation rather than self-serve checkout
    • Historical-data availability varies by media type and package
    • Breadth may exceed the needs of teams seeking simple social monitoring

  • Synthesio — where it wins

    • Monitors social, search, reviews, forums, news, and other digital sources
    • Combines topic clustering, sentiment, audience, and influencer analysis
    • Offers real-time crisis alerts and API access to mentions and analytics

    Where it doesn't

    • Access is presented through a demo or sales contact
    • Its stated fit is mid-market and enterprise rather than smaller teams
    • Support channels list documentation
  • Cision9.2/10 · Pricing on request

    A broad social and media monitoring suite for organizations managing communications across channels.

    Visit CisionFull verdict →
  • Synthesio8.7/10 · Pricing on request

    Synthesio combines broad digital-source monitoring with analysis for larger insight programs.

    Visit SynthesioFull verdict →

More comparisons

All social listening tools comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update