Head-to-head · Influencer Marketing Analytics Software
Captiv8 vs Kolsquare
Captiv8 leads on 0 checks, Kolsquare on 0, and 1 is even. Who comes out ahead on the 1 yes/no, price and count check where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreCaptiv8 · 9.1/10
Captiv8 scores higher on our rubric for influencer marketing analytics software: 9.1 against 8.8 out of 10; our editors rank them #4 and #7.
Captiv8 is the better fit for large-scale campaign measurement. Kolsquare is the better fit for teams wanting a free entry point.
- Captiv8 fits best
Large-scale campaign measurement
- Kolsquare fits best
Teams wanting a free entry point
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Side by side
| Feature | Captiv8 9.1/10 Visit ↗ | Kolsquare 8.8/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 9.1 | 8.8 |
| Ranking | #4 in Influencer Marketing Analytics Software | #7 in Influencer Marketing Analytics Software |
| Best for | Large-scale campaign measurement | Teams wanting a free entry point |
| Pricing model | Paid | Paid |
| Starting price | Pricing on request | — |
| Free plan | Not checked yet | — |
| Free trial | — | — |
| Deployment | Cloud | Cloud, Browser extension |
| Platforms | Web | Web, Chrome extension |
| Support | Email, Docs | Email, Live chat |
| Compliance | GDPR | GDPR, SSO/SAML |
| Integrations | 14 integrations | 4 integrations |
| Built for | Small business, Mid-market, Enterprise | Small business, Mid-market, Enterprise |
| Features Captiv8 0/4 · Kolsquare 0/4 | ||
| Audience quality | Not checked yet | Not checked yet |
| Engagement analytics | Not checked yet | Not checked yet |
| Conversion tracking | Not checked yet | Not checked yet |
| Campaign reporting | Not checked yet | Not checked yet |
| Specs | ||
| Attribution models | Not checked yet | Not checked yet |
| Social platforms | Not checked yet | Not checked yet |
| Data history | Not checked yet | Not checked yet |
| Our review | ||
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| Cons |
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| Our verdict | Captiv8 is an enterprise influencer marketing platform for brands and agencies managing creator partnerships at scale. It brings discovery, brand-affinity and brand-safety analysis, campaign workflows, content approvals, performance… Read the review → |
Kolsquare is an influencer marketing intelligence and campaign management platform for brands, agencies, and multi-market marketing teams. It combines creator discovery, audience insights, influencer relationship management, campaign… Read the review → |
Strengths and trade-offs
Captiv8 — where it wins
- More than 500 creator-discovery search filters
- Combines campaign reporting, paid amplification and conversion tracking
- Supports global payouts, social integrations, commerce tools and API access
Where it doesn't
- Pricing is handled through contact sales
- Its broad feature set may exceed narrow campaign needs
- Platform access is limited to web and API
Kolsquare — where it wins
- Free Chrome extension provides influencer metrics and audience insights
- Covers discovery, campaigns, reporting, benchmarking, and payments
- Supports Instagram, TikTok, YouTube, Facebook, and other channels
Where it doesn't
- Paid plan pricing requires contact with the sales team
- Shopify integration and API access are limited to Enterprise
- Free access is centered on the Chrome extension and creator Community account
- Captiv89.1/10 · Pricing on request
A broad enterprise platform for creator discovery, campaign operations and measurement.
Visit Captiv8Full verdict → - Kolsquare8.8/10 · Pricing on request
A broad influencer analytics suite with free access and sales-led paid plans.
Visit KolsquareFull verdict →
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All influencer marketing analytics software comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update






