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Head-to-head · Local SEO Software

BrightLocal Citation Tracker vs Mobilosoft

  • Updated Oct 2026
  • Both researched from official sources
  • 6 checks side by side
Higher score BrightLocal Citation Tracker #5 in Local SEO Software 8.7/10 Pricing on request · 14-day trial Free trial✓ 4 of 5 features Visit BrightLocal
Mobilosoft #8 in Local SEO Software 8.4/10 Pricing on request ✓ 5 of 5 features Visit Mobilosoft

BrightLocal Citation Tracker leads on 0 checks, Mobilosoft on 0, and 6 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreBrightLocal Citation Tracker · 8.7/10
  • Free trialonly BrightLocal Citation Tracker
  • Most featuresMobilosoft · 5 of 5

BrightLocal Citation Tracker scores higher on our rubric for local seo software: 8.7 against 8.4 out of 10; our editors rank them #5 and #8.

BrightLocal Citation Tracker is the better fit for teams focused specifically on citation cleanup. Mobilosoft is the better fit for multi-location brands managing local pages and campaigns.

  • BrightLocal Citation Tracker fits best

    Teams focused specifically on citation cleanup

  • Mobilosoft fits best

    Multi-location brands managing local pages and campaigns

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature BrightLocal Citation Tracker 8.7/10 Visit ↗ Mobilosoft 8.4/10 Visit ↗
At a glance
Editor score 8.7 8.4
Ranking #5 in Local SEO Software #8 in Local SEO Software
Best for Teams focused specifically on citation cleanup Multi-location brands managing local pages and campaigns
Pricing model Paid Paid
Starting price — —
Free plan — Not checked yet
Free trial 14 days —
Deployment Cloud Cloud
Platforms Web Web
Support Email, Live chat, Docs Docs
Integrations 4 integrations 25+ integrations
Built for Small business, Mid-market, Enterprise Mid-market, Enterprise
Features BrightLocal Citation Tracker 4/5 · Mobilosoft 5/5
Google profile tools ✓ ✓
Local rank tracking ✓ ✓
Citation management ✓ ✓
Location page tools Not checked yet ✓ (best)
Competitor tracking ✓ ✓
Specs
Included locations 1 locations Not checked yet
Included user seats Not checked yet Not checked yet
Our review
Pros
  • Finds inconsistent, duplicate, and missing competitor citations
  • Exports citation reports as CSV or PDF
  • Supports corrections through Citation Builder and Active Sync
  • Manage local listings and monitor consistency across locations.
  • Centralize customer reviews and coordinate responses.
  • Combine local publications, advertising, and store-locator pages.
Cons
  • Pricing requires contacting sales
  • Citation Tracker is part of a broader platform, not separately priced
  • The listed location limit is one
  • Customized, quote-based packages make upfront pricing comparisons harder.
  • Multi-client management is specified for the Marketing Agency Package.
  • Support terms vary by package, from individual to dedicated priority support.
Our verdict

BrightLocal Citation Tracker is a citation-focused component of BrightLocal’s local SEO platform. It is designed for local businesses, agencies, and marketing teams that need to audit business listings across directories such as Google,…

Read the review →

Mobilosoft brings local marketing tasks into one platform for brands, franchise networks, franchisees, and marketing agencies managing multiple points of sale. Its scope spans Google Business Profile and other local listings, customer…

Read the review →
  1. BrightLocal Citation TrackerLocal SEO Software 8.7Pricing on request · 14-day trial
  2. MobilosoftLocal SEO Software 8.4Pricing on request

Strengths and trade-offs

  • BrightLocal Citation Tracker — where it wins

    • Finds inconsistent, duplicate, and missing competitor citations
    • Exports citation reports as CSV or PDF
    • Supports corrections through Citation Builder and Active Sync

    Where it doesn't

    • Pricing requires contacting sales
    • Citation Tracker is part of a broader platform, not separately priced
    • The listed location limit is one
  • Mobilosoft — where it wins

    • Manage local listings and monitor consistency across locations.
    • Centralize customer reviews and coordinate responses.
    • Combine local publications, advertising, and store-locator pages.

    Where it doesn't

    • Customized, quote-based packages make upfront pricing comparisons harder.
    • Multi-client management is specified for the Marketing Agency Package.
    • Support terms vary by package, from individual to dedicated priority support.
  • BrightLocal Citation Tracker8.7/10 · Pricing on request · 14-day trial

    A focused citation tool for teams cleaning up local listings and NAP data.

    Visit BrightLocalFull verdict →
  • Mobilosoft8.4/10 · Pricing on request

    Centralizes listings, reviews, local campaigns, store-locator pages, and reporting.

    Visit MobilosoftFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update