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Head-to-head · Fleet Telematics Software

Azuga vs Motive

  • Updated Oct 2026
  • Both researched from official sources
  • 1 check side by side
Higher score Azuga #6 in Fleet Telematics Software 8.8/10 Paid ✓ 0 of 6 features Visit Azuga
Motive #7 in Fleet Telematics Software 8.7/10 Pricing on request ✓ 0 of 6 features Visit Motive

Azuga leads on 0 checks, Motive on 0, and 1 is even. Who comes out ahead on the 1 yes/no, price and count check where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreAzuga · 8.8/10

Azuga scores higher on our rubric for fleet telematics software: 8.8 against 8.7 out of 10; our editors rank them #6 and #7.

Azuga is the better fit for safety-focused fleets wanting complete coverage. Motive is the better fit for north American fleets needing compliance workflows.

  • Azuga fits best

    Safety-focused fleets wanting complete coverage

  • Motive fits best

    North American fleets needing compliance workflows

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Azuga 8.8/10 Visit ↗ Motive 8.7/10 Visit ↗
At a glance
Editor score 8.8 8.7
Ranking #6 in Fleet Telematics Software #7 in Fleet Telematics Software
Best for Safety-focused fleets wanting complete coverage North American fleets needing compliance workflows
Pricing model Paid Paid
Starting price $25/mo Pricing on request
Free plan — Not checked yet
Free trial — —
Deployment Cloud, Mobile Cloud, Mobile
Platforms Web, iOS, Android Web, Android
Integrations 2 integrations 3 integrations
Features Azuga 0/6 · Motive 0/6
Live vehicle location Not checked yet Not checked yet
Vehicle diagnostics Not checked yet Not checked yet
Driver behaviour insights Not checked yet Not checked yet
Sensor monitoring Not checked yet Not checked yet
ELD support Not checked yet Not checked yet
API access Not checked yet Not checked yet
Specs
Vehicle limit Not checked yet Not checked yet
Our review
Pros
  • Covers GPS, maintenance, fuel, diagnostics, compliance, and driver safety
  • Dual-facing AI dashcams monitor driver and road events
  • Web, iOS, Android, and API access support varied fleet workflows
  • Combines GPS, compliance, fuel, maintenance, safety, and dispatch tools
  • Supports vehicle, driver, trailer, and equipment pairing
  • Offers a public API plus TMS and App Marketplace connections
Cons
  • No free plan is available
  • Advanced capabilities require higher-priced tiers
  • Dashcams and some compliance tools are not listed in every plan
  • Pricing requires contacting sales
  • Platform coverage is narrower than some broader fleet suites
  • Overall fleet-management free-plan availability is not established
Our verdict

Azuga is fleet management software for small-business and enterprise fleets that need more than vehicle location data. It combines live GPS tracking, map views, geofencing, driver scoring and rewards, maintenance workflows, diagnostics,…

Read the review →

Motive is a fleet management and driver safety platform for commercial fleets operating vehicles, equipment, and other physical operations. It brings together real-time GPS tracking, telematics, compliance workflows, fuel reporting,…

Read the review →
  1. AzugaFleet Telematics Software 8.8Paid
  2. MotiveFleet Telematics Software 8.7Pricing on request

Strengths and trade-offs

  • Azuga — where it wins

    • Covers GPS, maintenance, fuel, diagnostics, compliance, and driver safety
    • Dual-facing AI dashcams monitor driver and road events
    • Web, iOS, Android, and API access support varied fleet workflows

    Where it doesn't

    • No free plan is available
    • Advanced capabilities require higher-priced tiers
    • Dashcams and some compliance tools are not listed in every plan
  • Motive — where it wins

    • Combines GPS, compliance, fuel, maintenance, safety, and dispatch tools
    • Supports vehicle, driver, trailer, and equipment pairing
    • Offers a public API plus TMS and App Marketplace connections

    Where it doesn't

    • Pricing requires contacting sales
    • Platform coverage is narrower than some broader fleet suites
    • Overall fleet-management free-plan availability is not established
  • Azuga8.8/10 · Paid

    Azuga combines tracking, safety, maintenance, fuel, diagnostics, compliance, and dashcams.

    Visit AzugaFull verdict →
  • Motive8.7/10 · Pricing on request

    A broad telematics platform for fleets that need compliance, safety, and operations tools.

    Visit MotiveFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update