Head-to-head · Dealer Management Systems Software
Autosoft DMS vs Dealertrack DMS
Autosoft DMS leads on 0 checks, Dealertrack DMS on 0, and 5 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreAutosoft DMS · 9.0/10
Autosoft DMS scores higher on our rubric for dealer management systems software: 9.0 against 8.8 out of 10; our editors rank them #3 and #4.
Autosoft DMS is the better fit for small and mid-sized franchise or independent dealerships. Dealertrack DMS is the better fit for dealers seeking broad core DMS workflows.
- Autosoft DMS fits best
Small and mid-sized franchise or independent dealerships
- Dealertrack DMS fits best
Dealers seeking broad core DMS workflows
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Side by side
| Feature | Autosoft DMS 9.0/10 Visit ↗ | Dealertrack DMS 8.8/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 9.0 | 8.8 |
| Ranking | #3 in Dealer Management Systems Software | #4 in Dealer Management Systems Software |
| Best for | Small and mid-sized franchise or independent dealerships | Dealers seeking broad core DMS workflows |
| Pricing model | Paid | Paid |
| Starting price | Pricing on request | Pricing on request |
| Free plan | Not checked yet | Not checked yet |
| Free trial | — | — |
| Deployment | Cloud | Cloud |
| Platforms | Web | Web |
| Built for | Small business, Mid-market | Small business, Mid-market, Enterprise |
| Features Autosoft DMS 5/5 · Dealertrack DMS 5/5 | ||
| Inventory management | ✓ | ✓ |
| Sales workflows | ✓ | ✓ |
| Service management | ✓ | ✓ |
| Parts management | ✓ | ✓ |
| Accounting included | ✓ | ✓ |
| Specs | ||
| Dealership types | Low-to-mid-volume franchise dealerships; independent dealerships | Franchise and independent automotive dealerships |
| Our review | ||
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| Our verdict | Autosoft DMS brings dealership sales, inventory, service, parts, accounting, and customer management into a cloud-based system. It is positioned for low-to-mid-volume franchise dealerships and independent dealerships, with a fit for small… Read the review → |
Dealertrack DMS is a cloud dealer management system from Cox Automotive for franchise and independent automotive dealerships. Its scope spans vehicle inventory, dealership sales, finance and insurance workflows, service scheduling and… Read the review → |
Strengths and trade-offs
Autosoft DMS — where it wins
- Connects vehicle inventory and sales workflows with customer records and CRM
- Covers service appointments, digital repair orders, and technician time tracking
- Includes parts management, dealership accounting, and 200 integrations
Where it doesn't
- Pricing requires contacting sales rather than comparing published plans
- Its stated fit is low-to-mid-volume dealerships, not higher-volume operations
- Web platform only; phone is the listed support channel
Dealertrack DMS — where it wins
- Covers inventory, sales, F&I, service, parts, accounting and reporting
- Supports franchise and independent automotive dealerships
- Offers API access and integration with automotive retail systems
Where it doesn't
- Pricing requires contacting the vendor
- Broad department coverage may exceed a dealership's needs
- Does not list specific automotive retail integrations
- Autosoft DMS9.0/10 · Pricing on request
A cloud DMS bringing sales, inventory, service, parts, accounting, and CRM together.
Visit AutosoftFull verdict → - Dealertrack DMS8.8/10 · Pricing on request
A cloud DMS connecting inventory, sales, F&I, service, parts, accounting and reporting.
Try Dealertrack DMSFull verdict →
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All dealer management systems software comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update







