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Head-to-head · Device Locator Apps

Apple Find My vs Prey

  • Updated Oct 2026
  • Both researched from official sources
  • 1 check side by side
Higher score Apple Find My #1 in Device Locator Apps 9.4/10 Free plan Free plan Visit Apple Find My
Prey #3 in Device Locator Apps 8.8/10 Free plan · paid from $1.30/mo (annual) Free plan Visit Prey

Apple Find My leads on 0 checks, Prey on 0, and 1 is even. Who comes out ahead on the 1 yes/no, price and count check where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreApple Find My · 9.4/10
  • Free planboth

Apple Find My scores higher on our rubric for device locator apps: 9.4 against 8.8 out of 10; our editors rank them #1 and #3.

Apple Find My is the better fit for apple users locating devices, items, and people. Prey is the better fit for organizations managing mixed device fleets.

  • Apple Find My fits best

    Apple users locating devices, items, and people

  • Prey fits best

    Organizations managing mixed device fleets

Advertiser disclosure: iTechGuides is reader-supported. We may earn a commission when you click some links. How we rank.

Side by side

Feature Apple Find My 9.4/10 Visit ↗ Prey 8.8/10 Visit ↗
At a glance
Editor score 9.4 8.8
Ranking #1 in Device Locator Apps #3 in Device Locator Apps
Best for Apple users locating devices, items, and people Organizations managing mixed device fleets
Pricing model Free Free plan + paid
Starting price Not published $1.3/mo
Free plan ✓ ✓
Free trial — —
Deployment Cloud, Mobile Cloud, Desktop, Mobile
Platforms Web, macOS, iOS Web, Windows, macOS, Linux, iOS, Android
Support Docs, Community Email, Tickets, Docs
Compliance 2FA SOC 2, GDPR, HIPAA, SSO/SAML, 2FA
Built for Solo, Small business Solo, Small business, Mid-market, Enterprise
Specs
Supported platforms iOS, iPadOS, macOS, watchOS; web access at iCloud.com/find Not published
Tracker compatibility Multiple-brands Not published
Location network Both Not published
Remote device actions Play sound, Lost Mode, remote erase (supported devices), show contact information Not published
Location history 7 days Not published
Our review
Pros
  • Find offline devices and items through the Find My network
  • Use sound, Lost Mode, contact details, and remote erase on supported devices
  • Share locations and get alerts when items are found or left behind
  • Tracks device location and history across major desktop and mobile platforms
  • Combines geofences with remote lock, alarms, wipe, and encryption actions
  • Adds inventory, loan management, automations, and API access for fleets
Cons
  • Supported features vary by device, product, country, or region
  • Nearby finding requires supported devices and items
  • Some functions depend on Apple devices or accessories purchased separately
  • Protection and fleet-management actions require paid plans
  • Organization plan prices are per device and billed annually
  • No automatic self-service 14-day trial is offered
Our verdict

Find My brings device, item, and people location into Apple’s ecosystem. Users can view locations on a map through the app or iCloud.com/find, and use features such as playing a sound, marking a supported device as lost, or remotely…

Read the review →

Prey brings device location, protection, and fleet management into a web control panel with installed clients for laptops, phones, and tablets. It is aimed at individuals and organizations—including businesses, schools, and managed service…

Read the review →
  1. Apple Find MyDevice Locator Apps 9.4Free plan
  2. PreyDevice Locator Apps 8.8Free plan · paid from $1.30/mo (annual)

Strengths and trade-offs

  • Apple Find My — where it wins

    • Find offline devices and items through the Find My network
    • Use sound, Lost Mode, contact details, and remote erase on supported devices
    • Share locations and get alerts when items are found or left behind

    Where it doesn't

    • Supported features vary by device, product, country, or region
    • Nearby finding requires supported devices and items
    • Some functions depend on Apple devices or accessories purchased separately

  • Prey — where it wins

    • Tracks device location and history across major desktop and mobile platforms
    • Combines geofences with remote lock, alarms, wipe, and encryption actions
    • Adds inventory, loan management, automations, and API access for fleets

    Where it doesn't

    • Protection and fleet-management actions require paid plans
    • Organization plan prices are per device and billed annually
    • No automatic self-service 14-day trial is offered
  • Apple Find My9.4/10 · Free plan

    A free Apple location service for finding devices, compatible items, and people.

    Visit Apple Find MyFull verdict →
  • Prey8.8/10 · Free plan · paid from $1.30/mo (annual)

    Cross-platform location tracking with remote security actions and fleet management.

    Visit PreyFull verdict →

More comparisons

All device locator apps comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update