Amply vs haku

Amply9.4Visit haku7.1Visit

Higher score Amply #1 in Nonprofit Matching Gift Software 9.4/10 Free plan Free plan✓ 5 of 6 features Visit Amply

vs

haku #7 in Nonprofit Matching Gift Software 7.1/10 Pricing on request ✓ 2 of 6 features Visit haku

• Amply fits best

  Nonprofits wanting broad, low-cost matching automation

• haku fits best

  Fundraising teams adding matching prompts to campaigns

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Side by side

Feature	Amply 9.4/10 Visit ↗	haku 7.1/10 Visit ↗
At a glance
Editor score	9.4	7.1
Ranking	#1 in Nonprofit Matching Gift Software	#7 in Nonprofit Matching Gift Software
Best for	Nonprofits wanting broad, low-cost matching automation	Fundraising teams adding matching prompts to campaigns
Pricing model	Free plan + paid	Paid
Starting price	—	Pricing on request
Free plan	✓ (best)	—
Free trial	—	—
Deployment	Cloud	Cloud
Platforms	Web	Web
Support	Email	Email, Live chat, Phone
Integrations	6 integrations	9 integrations
Built for	Small business, Mid-market, Enterprise	Small business, Mid-market, Enterprise
Features Amply 5/6 · haku 2/6
Eligibility lookup	✓	✓
Automated donor outreach	✓	✓
Submission tracking	✓ (best)	Not checked yet
Match revenue reporting	✓ (best)	Not checked yet
CRM integration	✓ (best)	Not checked yet
Employer portal	Not checked yet	Not checked yet
Specs
Outreach channels	Email	Email
Our review
Pros	Free Freemium tier with no flat fees Automates eligibility checks, reminders, forms, and match tracking Connects with donation platforms, CRM systems, APIs, and webhooks	Corporate matching-gift prompts with Double the Donation integration Combines donations, events, CRM, memberships, and reporting Automated donor and fundraiser communications across campaigns
Cons	Freemium is feature limited Standard charges 5% of eligible matches Custom is typically for nonprofits with donation volume of $5M+	Pricing is transaction-based rather than a published subscription plan Matching workflows rely on integrations such as Double the Donation The broad feature set may exceed the needs of focused fundraising teams
Our verdict	Amply is a web and API software-as-a-service platform for nonprofits that want to manage employer matching gifts alongside fundraising. It connects with donation pages and receipts, checks donor and nonprofit eligibility against company… Read the review →	haku is a nonprofit fundraising and supporter engagement platform for organizations that want donations, peer-to-peer campaigns, events, memberships, communications, CRM, and reporting in one system. Its matching-gift functionality adds… Read the review →

Strengths and trade-offs

• Amply — where it wins

  • Free Freemium tier with no flat fees
  • Automates eligibility checks, reminders, forms, and match tracking
  • Connects with donation platforms, CRM systems, APIs, and webhooks

  Where it doesn't

  • Freemium is feature limited
  • Standard charges 5% of eligible matches
  • Custom is typically for nonprofits with donation volume of $5M+

• haku — where it wins

  • Corporate matching-gift prompts with Double the Donation integration
  • Combines donations, events, CRM, memberships, and reporting
  • Automated donor and fundraiser communications across campaigns

  Where it doesn't

  • Pricing is transaction-based rather than a published subscription plan
  • Matching workflows rely on integrations such as Double the Donation
  • The broad feature set may exceed the needs of focused fundraising teams

• Amply9.4/10 · Free plan

  Broad matching-gift automation with a free entry tier and CRM connectivity.

  Visit AmplyFull verdict →
• haku7.1/10 · Pricing on request

  A broad nonprofit fundraising platform with built-in matching-gift prompts and integrations.

  Visit hakuFull verdict →