AgencyAnalytics vs Semrush

AgencyAnalytics9.4Visit Semrush8.6Visit

Higher score AgencyAnalytics #1 in SEO Reporting Software 9.4/10 14-day trial Free trial✓ 0 of 5 features Try AgencyAnalytics

vs

Semrush #5 in SEO Reporting Software 8.6/10 Free plan · 7-day trial Free planFree trial✓ 1 of 5 features Visit Semrush

• AgencyAnalytics fits best

  Agencies needing polished client SEO reporting

• Semrush fits best

  SEO teams wanting a broad analytics suite

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Side by side

Feature	AgencyAnalytics 9.4/10 Visit ↗	Semrush 8.6/10 Visit ↗
At a glance
Editor score	9.4	8.6
Ranking	#1 in SEO Reporting Software	#5 in SEO Reporting Software
Best for	Agencies needing polished client SEO reporting	SEO teams wanting a broad analytics suite
Pricing model	Paid	Free plan + paid
Starting price	$20/unit/mo	—
Free plan	—	✓ (best)
Free trial	14 days	7 days
Free trial length	14 days · no card needed	7 days
Deployment	Cloud	Cloud
Platforms	Web	Web
Support	Email, Live chat	Tickets, Docs, Community
Integrations	85+ integrations	20+ integrations
Built for	Solo, Small business, Mid-market, Enterprise	Solo, Small business, Mid-market, Enterprise
Features AgencyAnalytics 0/5 · Semrush 1/5
Scheduled reports	Not checked yet	Not checked yet
Custom branding	Not checked yet	Not checked yet
White labeling	Not checked yet	Not checked yet
Client portal	Not checked yet	Not checked yet
Rank tracking	Not checked yet	✓ (best)
Specs
SEO data sources	Not checked yet	Not checked yet
Report formats	Not checked yet	Not checked yet
Our review
Pros	Automated scheduled reports with custom dashboards and client portals White-label branding, custom domains, and API access 85+ integrations plus anomaly detection and AI insights	Combines keyword, rank, audit, backlink, competitor, and content tools Tracks rankings across locations, devices, and search engines Connects with analytics, advertising, CRM, and marketing platforms
Cons	No free plan; the trial lasts 14 days The published starting price requires annual billing Enterprise features use a custom plan and volume discounts	Free access is limited to one demo project and 10 reports per day Paid plans split capabilities across multiple tiers and toolkits The breadth may exceed the needs of teams seeking only reporting
Our verdict	AgencyAnalytics is a web-based marketing analytics and client-reporting platform for marketing agencies. It brings together SEO, advertising, social, email, ecommerce, analytics, and CRM data in customizable dashboards and reports.… Read the review →	Semrush is a cloud-based marketing platform for freelancers, small businesses, agencies, and larger organizations. Its SEO reporting capabilities bring together keyword research, rank tracking, technical site auditing, backlink analysis,… Read the review →

Strengths and trade-offs

• AgencyAnalytics — where it wins

  • Automated scheduled reports with custom dashboards and client portals
  • White-label branding, custom domains, and API access
  • 85+ integrations plus anomaly detection and AI insights

  Where it doesn't

  • No free plan; the trial lasts 14 days
  • The published starting price requires annual billing
  • Enterprise features use a custom plan and volume discounts

• Semrush — where it wins

  • Combines keyword, rank, audit, backlink, competitor, and content tools
  • Tracks rankings across locations, devices, and search engines
  • Connects with analytics, advertising, CRM, and marketing platforms

  Where it doesn't

  • Free access is limited to one demo project and 10 reports per day
  • Paid plans split capabilities across multiple tiers and toolkits
  • The breadth may exceed the needs of teams seeking only reporting

• AgencyAnalytics9.4/10 · 14-day trial

  A polished agency reporting platform with automation, branding, portals, and broad integrations.

  Try AgencyAnalyticsFull verdict →
• Semrush8.6/10 · Free plan · 7-day trial

  A broad SEO reporting suite with research, tracking, audits, AI visibility, and integrations.

  Visit SemrushFull verdict →