Head-to-head · KPI Software
AgencyAnalytics vs Plecto
AgencyAnalytics leads on 0 checks, Plecto on 0, and 1 is even. Who comes out ahead on the 1 yes/no, price and count check where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreAgencyAnalytics · 8.3/10
- Free trialboth
AgencyAnalytics scores higher on our rubric for kpi software: 8.3 against 8.2 out of 10; our editors rank them #7 and #8.
AgencyAnalytics is the better fit for marketing agencies reporting across client accounts. Plecto is the better fit for sales and service teams using gamified KPIs.
- AgencyAnalytics fits best
Marketing agencies reporting across client accounts
- Plecto fits best
Sales and service teams using gamified KPIs
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Side by side
| Feature | AgencyAnalytics 8.3/10 Visit ↗ | Plecto 8.2/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 8.3 | 8.2 |
| Ranking | #7 in KPI Software | #8 in KPI Software |
| Best for | Marketing agencies reporting across client accounts | Sales and service teams using gamified KPIs |
| Pricing model | Paid | Paid |
| Starting price | $20/unit/mo | $24/user/mo |
| Free plan | — | — |
| Free trial | 14 days | 14 days |
| Free trial length | 14 days · no card needed | 14 days · no card needed |
| Deployment | Cloud | Cloud, Mobile |
| Platforms | Web | Web, iOS, Android |
| Support | Email, Live chat | Email, Live chat, Phone, Docs |
| Integrations | 85+ integrations | 150+ integrations |
| Built for | Solo, Small business, Mid-market, Enterprise | Small business, Mid-market, Enterprise |
| Features AgencyAnalytics 0/2 · Plecto 0/2 | ||
| Goal tracking | Not checked yet | Not checked yet |
| Mobile apps | Not checked yet | Not checked yet |
| Specs | ||
| KPI limit | Not checked yet | Not checked yet |
| Data refresh | Real-time | Not checked yet |
| Dashboard sharing | Not checked yet | Not checked yet |
| Data connectors | Not checked yet | Not checked yet |
| Our review | ||
| Pros |
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| Cons |
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| Our verdict | AgencyAnalytics brings marketing-channel and CRM data into dashboards and reports for agencies managing client accounts. Teams can build custom dashboards, use report templates, schedule reports, and share them with clients under agency… Read the review → |
Plecto brings business data into customizable KPI dashboards and reports for sales, customer service, and other teams tracking performance. It connects systems such as CRMs, telephony, helpdesks, spreadsheets, databases, and APIs, then… Read the review → |
Strengths and trade-offs
AgencyAnalytics — where it wins
- Roll-up reporting combines results across client accounts.
- Custom dashboards, metrics, and scheduled reports support tailored client reporting.
- White-label branding and custom domains let agencies brand reports and dashboards.
Where it doesn't
- There is no free plan, and pricing is based on the number of clients.
- The listed platform is web-based, with cloud deployment.
- Support is not available 24/7.
Plecto — where it wins
- Combines real-time dashboards, custom KPI formulas, and alerts.
- Adds contests, achievements, and rewards to performance tracking.
- Offers web and mobile access plus 150 integrations.
Where it doesn't
- No free plan; Medium starts at $24 per user monthly with annual billing.
- Contests, Reward Store, and reports start with the $37.20 Large plan.
- Enterprise pricing is not shown as a monthly amount.
- AgencyAnalytics8.3/10 · 14-day trial
Agency-focused dashboards and reports bring client marketing KPIs into one place.
Try AgencyAnalyticsFull verdict → - Plecto8.2/10 · 14-day trial
Plecto pairs live KPI dashboards with gamification for sales and service teams.
Visit PlectoFull verdict →
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update






